Email Marketing Specialist
$45k - $80kwoh retail
Email Marketing & Ecommerce Specialist
While professional experience and qualifications are key for this role, make sure to check you have the preferable soft skills before applying if required.
Location: Hollywood, FL (100% On-Site)
Employment Type: Full-Time
Salary: $45,000–$80,000 per year, based on experience
About the Opportunity
We are an established ecommerce and wholesale business looking for a talented, results-driven Email Marketing & Ecommerce Specialist to join our in-house team in Hollywood, Florida.
We're seeking someone with proven hands-on experience in email marketing, customer retention, and ecommerce platforms who can independently manage email campaigns, develop automated marketing flows, and help drive revenue growth.
This is an execution-focused role for someone who understands how to turn email marketing into measurable business results.
Key Responsibilities
- Plan, create, execute, and optimize email marketing campaigns using Klaviyo and/or Omnisend.
- Build and manage automated email flows, including Welcome Series, Abandoned Cart, Browse Abandonment, Post-Purchase, and Win-Back campaigns.
- Develop customer segmentation strategies based on purchase history, engagement, and customer behavior.
- Manage email lists, maintain database quality, and improve email deliverability.
- Integrate email marketing platforms with ecommerce stores, including Shopify, WooCommerce, and other platforms.
- Conduct A/B testing to improve open rates, click-through rates, conversion rates, and revenue.
- Track campaign performance and provide regular reports on email marketing revenue, retention, and ROI.
- Create compelling email content and collaborate on graphics, promotions, and marketing campaigns.
- Identify opportunities to increase repeat purchases, customer lifetime value, and overall ecommerce revenue.
- Collaborate with our internal team on additional digital marketing projects.
Required Qualifications
- 2+ years of proven, hands-on email marketing experience, preferably in ecommerce.
- Strong practical experience with Klaviyo and/or Omnisend.
- Experience building, managing, and optimizing email marketing automation flows.
- Experience working with Shopify, WooCommerce, WordPress, or BigCommerce.
- Strong understanding of customer segmentation, retention marketing, and email performance analytics.
- Ability to independently manage campaigns from strategy through execution and reporting.
- Strong written English communication and email copywriting skills.
- Experience using data to improve campaign performance and revenue.
- Ability to work full-time, on-site at our Hollywood, Florida office.
Preferred Qualifications
- Experience with both Klaviyo and Omnisend.
- Experience with multiple ecommerce platforms.
- Knowledge of SMS marketing and CRM systems.
- Basic HTML/CSS and email template design skills.
- Experience with Meta Ads, Google Ads, SEO, or other digital marketing channels.
- Familiarity with AI-powered marketing and content creation tools.
What We're Looking For
We're looking for a proactive, detail-oriented professional who takes ownership of their work and can demonstrate real results.
You should be comfortable working independently, testing new ideas, analyzing performance, and continuously improving our email marketing operations.
Compensation
$45,000–$80,000 annually , depending on experience and qualifications.
This is a full-time, 100% on-site position in Hollywood, Florida.
How to Apply
Please submit your resume and, if available, examples of email campaigns or automation flows you've personally built or managed. xhyhwjd
Candidates who can demonstrate measurable results from previous ecommerce email marketing campaigns are strongly encouraged to apply.
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