Director, Product Management

Company Description

It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for everyone—freeing people from busywork so they could focus on meaningful work. Today, ServiceNow is the AI control tower for business reinvention. Our ServiceNow AI platform brings together any AI, any data, and any workflow— helping 85% of the Fortune 500® work smarter, faster, and better. We're building an AI-native culture where technology and talent are unstoppable together. And we're just getting started.

Join us to put AI to work for people.

Job Description

Who We're Looking For:

We are looking for a Director of Product Management to lead a team of PMs as well as own the product strategy for empowering developers on the Now platform to build and take their applications to production faster. These areas include developer reach, testing, sandboxing, metering, and deployment of AI and human generated code.

As agentic build tools compress the time it takes to author a change, the bottleneck moves downstream. Testing and deploying safely to production is already one of the loudest customer asks and one of the sharpest pain points on the platform. When changes originate from agents as well as people, and arrive at a much higher rate, the ability to validate and trust them quickly stops being a quality-of-life improvement and becomes a precondition for platform growth. You will lead the team that enables this for developers.

This is not four adjacent feature areas with a shared manager. Customers experience the SDLC as one motion, and the central product challenge of this role is the connective tissue: a sandbox that behaves like the instance you will deploy to, a test suite that knows what changed, a release path that carries the evidence, and a model for building directly in production that an admin can actually govern. You set the strategy that makes their roadmaps resolve into a single lifecycle rather than four products that ship past each other.

The scope is deeply technical and close to execution. The Developer Reach feature area alone unlocks a path to building in production that admins can manage at scale without losing control, and it demands real technical depth to steer. You will also carry a broad surface, over twenty product areas, with the escalation volume that comes with it, and you will need to run that operational load without letting it consume the strategic work.

What you get to do in this role:

• Own the multi-year product strategy and roadmap across Developer Reach, Developer Sandboxes, Agentic Testing, and Release Ops, and define how they compose into one lifecycle from authored change to governed, audited deployment.

• Build, lead, and develop a team of PMs, one per area. Set a clear standard for product craft, coach PMs on strategy and execution, and hold the bar on the seams between them: shared primitives, consistent models, and a single coherent customer narrative.

• Set product direction for validating AI-originated change at scale: what it means to trust an agent's output, what evidence a release needs to carry, and how much of the test and review burden can be automated without losing accountability.

• Drive the Developer Reach strategy, including the product model for building in production with admin control, guardrails, and reversibility at enterprise scale.

• Define the sandbox strategy: provisioning speed, production parity, data handling, and the developer experience of getting a safe place to work in seconds rather than days.

• Own the release governance path end to end, including the tradeoffs between developer velocity and auditability, and the gating model that makes those tradeoffs explicit rather than accidental.

• Shape the metering and cost-modeling strategy for this area in partnership with Pricing & Packaging and Finance, and understand how it impacts the entire App Engine portfolio.

• Build the triage discipline that keeps escalations across a broad product surface from displacing the roadmap.

• Model an AI-first way of working: use agentic coding tools directly, build and deploy against your own products, and bring firsthand experience of the pain your customers are describing.

Qualifications

To be successful in this role you have:

• Experience in leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving. This may include using AI-powered tools, automating workflows, analyzing AI-driven insights, or exploring AI's potential impact on the function or industry.

• 12+ years of product management experience, including experience leading and growing a team of PMs, with a track record of setting technical strategy independently rather than executing a roadmap someone else defined.

• A track record of developing PMs, raising the bar on product thinking and execution across a team, and growing earlier-career PMs into strong owners of their areas.

• Deep experience owning developer platform, DevOps, or SDLC products at enterprise scale: CI/CD, test automation, environment management, release orchestration, or change management.

• Genuine hands-on technical comfort, including reading code, reasoning about system architecture, and holding your own in design discussions with senior engineers. Direct, regular personal use of AI coding agents such as Claude Code, Cursor, or Windsurf in your own workflow.

• Experience with enterprise change-management or release-governance systems and the tradeoffs between developer velocity and auditability, ideally including systems that gate deployment through a controlled artifact such as a change set.

• Ideally, experience with test strategy at scale: automated test generation, coverage and flakiness economics, regression management, and what it takes for a team to actually trust a green build.

• Familiarity with environment and infrastructure provisioning models, ephemeral environments, production parity, and data seeding or masking, and the cost and security tradeoffs each carries.

• Working knowledge of agentic development workflows and what changes when a meaningful share of commits originate from an agent rather than a person: review, attribution, validation, and rollback.

• Proven ability to build and defend an executive-level strategic case, and to navigate cross-business-unit governance and ownership disputes at the VP and SVP level, driving alignment across genuinely contested boundaries.

• Demonstrated ability to run a high-volume operational surface, triaging escalations and production issues across many product areas while continuing to ship against a multi-year strategy.

• Exceptional written and verbal communication, able to translate deep technical tradeoffs into a strategy that lands with engineers and with executive stakeholders in the same conversation.

Why join us?

• Own the part of the platform that decides whether agentic development is safe enough for enterprises to adopt, at the moment that question is being answered.

• Take four high-stakes bets that are currently separate and make them feel like one product, with the mandate and the team to actually do it.

• Drive the Developer Reach strategy for bringing agentic development on the Now platform to any developer in an organization, and the broader production-build model, one of the most technically ambitious efforts in the org and a direct answer to a long-standing customer ask.

• Operate at the center of the Platform Agentic Build Lifecycle org during the shift to AI-native software development, with influence over how changes get tested, governed, and released rather than only how they get written.

• Grow a team of PMs at the point where the platform’s velocity ceiling is actually set.

For positions in this location, we offer a base pay of $221,200 - $387,100 , plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.

Additional Information

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here . To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, age, disability, gender identity, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact for assistance.

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.

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Employee Type: RegularRegion: AMS - North America and CanadaWork Persona: Flexible or Remote