Communications and Advertising Specialist - School of Media Arts and Design

Communications And Advertising Specialist - School Of Media Arts And DesignThe School Of Media Arts And Design (SMAD) Is Accepting Applications For A Communications And Marketing Specialist. This Person Will Work With The Director And Associate Director To Develop And Coordinate Advertising And Outreach Strategies Aimed Especially At Students, Prospective Students And Alumni. This Staff Member Will Also Mentor And Help Coordinate SMAD Student Workers Assigned To Communications-Related Roles.Social Media And AdvertisingCoordinate The Research, Creation And Publishing Of Content Across Social Media To Promote And Inform Targeted Audiences About The School Of Media Arts And DesignCreate And Manage Bulk Email Communications To Specific Audiences, Including Faculty, Alumni, Current Students And Prospective StudentsCollaborate With Colleagues In The College Of Arts And Letters (CAL), CAL Departments And Other JMU Offices On Coordinated Campaigns And CommunicationsExternal And Internal OutreachCultivate Connections With AlumniResearch, Report And Write Alumni Profiles For The SMAD WebsiteResearch, Report And Write News Updates About SMAD Student, Faculty, Staff And Alumni Accomplishments For The SMAD WebsiteAssist The Associate Director With Updating And Maintaining The SMAD WebsiteCoordinate Alumni Visits, Guest Lecture Opportunities, Workshops For Students, And Other Alumni EventsOversee Production Of Electronic NewsletterAssist With Updating SMAD Social Media With Internship And Job Opportunities For StudentsServe With Faculty On The SMAD External Communications CommitteeDepartmental SupportStaff The SMAD Front Office, Answer Calls, Monitor The SMAD Email Account, Greet Visitors, And Arrange ToursHelp Plan And Execute Special Events For The School Of Media Arts And DesignAssist With Input Of Course Schedules And Maintenance Of Course Syllabi And Faculty RecordsAssist With Student Worker Timecards, Faculty And Staff Travel, And Other Administration-Related DutiesHelp With Special ProjectsOther Duties As AssignedQualificationsExcellent Oral And Written Communication SkillsExperience In Visual Design And/Or Advertising/MarketingExperience In Multimedia ProductionAbility To Prioritize Assignments And Meet DeadlinesBasic Knowledge Of Website Content ManagementProficient With Microsoft Office Suite (Including Excel, Outlook, Word, PowerPoint And Teams)Ability To Work As Part Of A TeamAbility To Effectively Mentor StudentsAdditional ConsiderationsExperience Monitoring And Assessing Website, Social Media And Campaign AnalyticsExpertise In Visual Design Programs, Such As Adobe Creative Cloud Software, Canva/Affinity SoftwareProficiency In Photography, Videography And/Or Photo And Video EditingExperience With Managing Social Media, Such As Facebook, Instagram And LinkedInFamiliarity With JMU Policies, Procedures And Systems, Such As CascadeFamiliarity With AP Style