Associate Brand Manager, Emergen-C

Location Warren, NJ – Hybrid model, requiring an in‑office presence of 3 days per week. Responsibilities Your responsibilities will range from planning, implementing, analyzing and optimizing all promotion marketing activities including in‑store displays, FSIs, dFSIs, Shelf Talk, review generation and sampling, ensuring these down‑the‑funnel activations are in sync with overall brand strategies and goals. You will be leading continuous improvement across these areas and looking for opportunities to drive increased sales lift for each class of trade. Restage Strategy Execution: Execute a comprehensive strategy for the brand restage, ensuring alignment with overall business objectives and market trends. Lead Commercialization Tasks: Oversee the commercialization process, including product launch readiness and distribution plans to ensure successful market entry and growth. Digital Commerce Content Updates: Manage and update digital commerce content to enhance online presence and consumer engagement, ensuring consistency with brand messaging and visual identity. Masterbrand Campaign Development: Assist in the development and execution of a cohesive masterbrand campaign, collaborating with cross‑functional teams to ensure brand consistency and impact. Execute New Visual Brand Language (VBL): Support the implementation of new visual brand language across key consumer touchpoints, including shopper, advertising, and digital platforms, to ensure a unified brand experience. Cross‑Functional Collaboration: Work closely with internal teams such as product development, sales, and creative to ensure seamless execution of brand initiatives and alignment with brand goals. Media Strategy and Integration: Support the development, planning, and execution of media strategies, ensuring their seamless integration into the brand planning cycle to maximize reach and effectiveness. Basic Qualifications Bachelor’s Degree in business and/or marketing. 2+ years prior industry experience in consumer product goods (CPG) or pharmaceutical. Preferred Qualifications MBA. Demonstrated analytical ability to understand and report data to drive business decisions. Previous experience working with and/or managing vendors/Agencies. Prior experience in revenue growth management, route‑to‑market planning and analysis, category or shopper marketing, CPG sales, profit and loss analysis and performance against plan, brand/package contribution, brand portfolio management. Commercialization experience (New Item Launch Experience). Salary $115,765 - $144,706 USD+ bonus. Benefits Haleon offers a robust Total Reward package that includes a competitive pay, a comprehensive benefits program with a generous 401(k) plan, tuition reimbursement, and time‑off programs including 6 months paid parental leave. On day one, you are eligible for benefits, including our healthcare programs where the company pays the majority of your medical coverage for you and your family. A discretionary bonus based on key business performance and other incentive/recognition programs is also part of the offering. Equal Opportunity Haleon is committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. Job Posting End Date: 2026-06-12 #J-18808-Ljbffr Haleon plc.