Associate Director - Healthy Living

Job Description

Job Description

Description

Under the supervision of the Healthy Living Director, the Associate Healthy Living Director’s primary responsibility is to drive a transformative and engaging experience in health and wellness at the center. The Associate Healthy Living Director will have an explicit focus on engaging with members through/but not limited to the fitness centers, group exercise, personal training and/or community and specialty health classes. This position, under the direction of the Healthy Living Director, will require supervision of group exercise department and community health programs. The position workflow will be determined by the individual centers’ needs. However, it is recommended this position work up to 75% of time working with members and in direct service. This position will work collaboratively with the Healthy Living & Associate Executive Director, accepting coaching, mentoring and consultation from them.

In accordance with the policies, by-laws and constitution of the YMCA of Greater Boston, the Associate Healthy Living Director will support the successful execution of the organizations strategic imperatives to be a charity, partner, and employer of choice for years to come. The associate healthy living director will create a transformative Y Experience that builds loyal members, energizes employees and volunteers, inspires donors and stimulates growth and innovation. 
Key Responsibilities

The Associate Healthy Living Director will drive success in the following areas of responsibility to support a strong Y Experience:

  Key Functions/Responsibilities:

• Performance Achievement: Accountable for the performance of your center’s experience team.  Directly responsible for hiring, coaching and managing all direct reports and ensuring compliance with association hiring practices for all positions within their organizational structure. Conducts connections with direct reports to ensure progress with OKRs, ability to work well with others and discuss overall performance in serving our members. 
• Customer Service and Experience: Create a welcoming environment for members, guiding them to appropriate equipment or programs and sharing expectations with members regarding equipment usage, physical distancing, masks and cleaning.  
• Direct Service: Primary job responsibility to engage with members through the fitness centers, personal training, group training and teaching classes to assist members on their health journey. Building connections and communities to increase member retention and engagement. The number of direct service hours will be determined by center needs. However, it is recommended that these positions work 75% of time with members and in direct service (teaching group exercise, small group and personal training).  
• Group exercise enrollment, growth and experience: Work with Healthy Living Director to collect, track and assess key data to manage center group exercise offerings and schedules to maximize group exercise participation.  
• Customer Service and Experienc e: Train, coach, conduct center walk throughs and hold staff accountable to exemplary service to members, program participants and their parents across all programs. Respond immediately to net-promoter feedback and concerns.  
• Fiscal management: Develops an annual budget according to trends, set benchmarks and then ensures successful execution to the plan. Works with director & center executive leadership to identify growth opportunities, forecasting monthly, and correct financial deficiencies on a timely basis. 
• Operational Effectiveness: Ensures YMCA of Greater Boston’s standards of excellence around scheduling, cleanliness and safety are met. Communicate and elevate any safety concerns, facility or equipment maintenance issues to appropriate team members.  
• Member Engagement: Partners with and/or leads center team to execute regular engagement events for all demographics of members. Utilize the YMCA of Greater Boston app to increase participation and help members achieve their personal goals. 
• Marketing and Community Engagement: Represents and promotes Healthy Living Programs and Membership in the community and at events. Actively drives internal marketing efforts to promote group exercise, challenges in the app, and cross promotion of other programs through member interactions and communications.  
• Collaboration: Work in a collaborative manner with other departments and association leadership. 

Outcomes and Position Expectations:

• Improvement in member retention by engagement in high quality group exercise programs 
• Meet expectations of 70%+ net promoter score 
• Growth in all fee-based programs. Achieves weekly, monthly and annual sales goals, all key metrics: packages sold and renewed per OKR targets 
• Growth and implementation of high-quality medically based programs along with program reporting  
• Operating practices and systems are in place and consistently implemented for:

o Membership growth & retention 
o Program enrollment and growth 
o Overall member experience  

• Fosters community among members through responding and resolve member concerns within a timely manner, and creating opportunities for members to get to know other members 
• Increased sense of community with and among members 
• Maintains all safe for you safe for us protocols

Skills, Knowledge and Expertise

  Education/Experience:

• Active, Nationally Accredited, Group Exercise Certification  
• Bachelor’s degree in exercise science, or a related field from an accredited college or university 
• CPR/AED and First Aid certifications 
• A minimum of 3 years’ experience in adult learning methods 
• A minimum of 3-5 years’ experience in work relating to group exercise, personal and group training, paid or volunteer required 

Physical Demands:

• The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.   
• Ability to physically and verbally interact with members and staff. 
• At times, be able to lift amounts up to 50 lbs. 

Skills and Competencies:  

• Knowledge and experience of sales practices and overcoming objections  
• Excellent knowledge of computers, MS Office (Word and Excel), Adobe InDesign, and Internet Explorer.  
• Ability to learn new software and search techniques quickly.  Excellent keyboard skills. 
• Excellent written (spelling, punctuation and grammar) and verbal communication skills and 
• communicating the value of belonging to the Y.  
• Strong interpersonal skills and the ability to work effectively as part of a team. 
• Ability to handle multiple tasks, work independently, problem solve and possess effective time 
• management skills. 
• Ability to learn quickly and adapt to changing environments. 
• Experience in developing highly engaging group exercise classes and offerings 
• Ability to effectively motivate a team 

Benefits

Why work at the Y?  

The YMCA of Greater Boston is an incredible place to have a fulfilling career or enjoy part-time employment — all while we are supporting and strengthening our communities, because our community is our cause. When you join us in your career here, you can look forward to:  

• Developing your leadership skills in a caring, challenging & diverse working environment. 
• Exploring a wide range of opportunities as you learn new skills and functions. 
• Shaping the future of young children while making a difference each day for our communities and each other. 
• Engaging in YMCA career training programs and working alongside those who have the same passion. 
• A healthy work/life balance 
• Comprehensive benefits including: 
• FREE YMCA Membership for you. 
• Discount on Specialty Programs like Personal Training and Swimming Lessons. 
• Discounted or FREE family membership. 
• Robust Retirement Plan up to 10%. (see eligibility requirement) 
• Health, Dental, and Vision Benefit Package. 
• Vacation and Sick Time (PT receive sick time)