General Manager
$19.25 per hourCommunity Choice Financial Family of Brands
General Manager
TitleMax
Cullman, AL
As a General Manager (GM), you’ll provide reliable financial solutions to help customers manage everyday challenges. As the driving force behind the store’s success, you’ll manage daily operations and lead your team to grow revenue, uphold compliance, and build brand loyalty through world-class customer service. It’s a high-performance, customer-focused environment designed to inspire growth and innovation.
While you’re pouring into your team’s development, we invest in your growth through hands-on coaching, executive exposure, and development programs. Your drive for results and passion for people coupled with our comprehensive training will gear you with the tools to make an impact on your team, customers, career, and earning potential.
What We Offer:Compensation
This position has an hourly pay rate of $19.25 and is eligible for performance bonuses.
The compensation listed represents the base pay for this position, which is just one of the many elements of our Total Compensation package.
Benefits & Perks*
- Paid on-the-job training and a comprehensive new hire program.
- Access to a robust learning management system, full of e-learning modules to help boost your professional and personal development.
- Cross brand training that enables you to move into opportunities at any one of our eleven brands across the country.
- Performance-based career advancement.
- Educational reimbursement program.
- Multiple coverage choices for medical insurance, all include telemedicine and medical spending account options (HSA/FSA).
- Traditional 401(k) and Roth 401(k) Retirement plan with a generous Company match program.
- Company-Sponsored Life and AD&D Insurance.
- Basic and Enhanced Voluntary benefits so you may choose the right coverage at the right price for you and your family. Plans include dental, vision, short-term and long-term disability plans, supplemental life and AD&D insurance, accident, critical illness, hospital indemnity, ID theft protection, legal services program, and pet insurance.
- Free access to mental health resources, life coaching, and more for you and your family members through our Employee Assistance Program.
- Free access to exclusive discounts from nationwide and local retailers through our Discount Marketplace.
- Paid time off that grows with you, starting with 12 days in your first year.
- A relaxed, business casual dress code that includes jeans and sneakers!
*Based on current benefit offering, which is subject to change with or without notice. Certain benefits are subject to the terms and conditions of the governing plan documents which should be consulted for additional details and eligibility requirements.
What We’re Looking For – Qualifications and Skills:- A high school diploma or equivalent.
- Minimum two years’ experience with proven success in a supervisory or leadership role in retail, finance, service, or related industries.
- Operations experience in a leadership capacity.
- Excellent verbal and written communication skills.
- Proficiency in using phones, Point of Sale, Microsoft Office, and other systems.
- Valid driver's license, auto insurance, and personal vehicle to use throughout the workday (mileage compensated).
- Must be at least 18 years of age (19 in Alabama).
- Background check required. All background checks are conducted, and their results are considered, in accordance with applicable law.
- The ability to meet the physical demands of this position, which frequently includes remaining in a stationary position, including standing up to 90% of the time; moving and transporting up to 25 pounds; moving inside and outside of the store; and operating mechanical controls, such as a keyboard.
Nice to Haves – Preferred Qualifications and Skills
- Associates degree or higher.
- Experience in check cashing, document verification, money order processing.
- Bilingual (English/Spanish) is a plus and may be required for certain locations.
- Manage overall store performance by meeting or exceeding Company performance standards.
- Coach, lead, and develop all team members to build new business and increase store growth by demonstrating knowledge of and training on systems, Company standards, account management, recovery (collections), job duties, and performance reports.
- Lead the charge for all team members to identify local marketing strategies, use business-to-business partnership opportunities, obtain referrals, host and participate in community and in-store events to steer growth and build revenue.
- Examine, evaluate, and process loan/pawn applications and all relevant transactions, and assess risk within established limits.
- Enforce adherence to quality standards, procedures, and local and state laws and regulations.
Participate in audits and compliance reviews as directed by the corporate office or District Manager. - Supervise and maintain office security including cash management and loss prevention by verifying and documenting cash overages/shortages, vault, inventory, deposits, and expenses.
- Conduct proper opening and closing procedures and train new staff in keyholder duties.
- Participate in the selection, review, hiring, and retention of new employees.
- Develop work schedules in accordance with budget, workloads, and store needs. Ensure the store is staffed for optimal performance.
- Handle complex customer situations that arise with integrity and professionalism.
- Monitor and maintain internal and external store appearance and address basic facility needs, including scheduling maintenance services. This includes overseeing the store planogram and ensuring seasonal and/or promotional marketing material are displayed properly.
Perform duties outside of the office, when applicable, including on site vehicle appraisals, store errands, and external marketing. - Work efficiently in a rapidly changing and fast-paced environment and handle multiple challenging tasks with ease to meet individual and team performance standards.
Conduct additional tasks as directed by leadership. - Maintain a full-time work schedule with regular, in-person attendance, including weekends. A full-time work schedule for this position includes, at a minimum, 40 hours per week.*
**Store hours, schedules, and/or the minimum number of hours required for this position may be subject to change by brand and at the sole discretion of the Company. Speak with your recruiter about the most up-to-date requirements.
We are honored to be recognized as a Military Friendly Employer and Military Friendly Spouse Employer for four consecutive years and have received designation as a Top Employer for Hispanic and Latinos by HLPA in 2023, 2024, and 2025. Additionally, we have been named one of America’s Greatest Workplace in Financial Services 2025 by Newsweek.
Our Purpose:The Community Choice Financial® Family of Brands ("CCF" or the “Company”), is one of the largest consumer specialty finance organizations in the U.S. We provide our customers, Team Members, and communities the Power of Choice with over 10 brands represented in more than 1,500 brick-and-mortar stores serving 24 states and online product offerings in 20 states. Community Choice Financial® Family of Brands is steadfast in our commitment to help people across the country get access to the short-term financial services they need when they need it the most.
Think you’ll thrive here? Learn more at
The information contained herein is not intended to be an all-inclusive list of the duties and responsibilities of the job, nor is it intended to be an all-inclusive list of the skills and abilities required to do the job. The Company may, at its discretion, revise the job description at any time, and additional functions and requirements may be assigned by supervisors as deemed appropriate. Requirements, skills, and abilities included have been determined to illustrate the minimal standards required to successfully perform the position.
Important: The Community Choice Financial® Family of Brands will never ask you for banking or other payment information at any point during the interview or hiring process, nor will we conduct an interview via text message. Any official email correspondence will come from the domains @ccfi.com. In-store positions are in person only.
The Community Choice Financial® Family of Brands is committed to providing an inclusive workplace free of discrimination based on race, color, religion, sex, age, national origin, military status, disability, pregnancy, sexual orientation, gender identity or expression, genetic information or any other characteristic protected by applicable law. Candidates of all backgrounds are encouraged to apply. CCFI Companies, LLC is an equal-opportunity employer.
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