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Digital Campaign Manager

Placements24

About the Role Our client is looking for a results-driven and experienced Digital Campaign Manager to oversee and execute impactful digital marketing campaigns in Upington, Northern Cape. This role is central to planning, implementing, and optimizing online advertising initiatives across various channels to achieve specific marketing goals, such as lead generation, brand awareness, and customer acquisition. You will work closely with creative teams, content creators, and performance analysts to ensure campaign success. This is an excellent opportunity to contribute to innovative marketing strategies within the Creative & Digital sector and drive measurable results for a growing business. Key Responsibilities Plan, execute, and manage digital marketing campaigns across multiple channels, including social media, search engines (PPC), display advertising, and email marketing. Develop campaign strategies, set objectives, and define key performance indicators (KPIs) for each campaign. Manage campaign budgets effectively, ensuring optimal allocation of resources to maximize ROI. Monitor campaign performance in real-time, analyze data, and make data-driven adjustments to optimize results. Collaborate with creative teams to develop compelling ad copy, visuals, and landing pages. Prepare regular reports on campaign performance, insights, and recommendations for future initiatives. Requirements Proven experience as a Digital Campaign Manager or similar role, with a strong track record of successful campaign execution. In-depth knowledge of digital marketing channels, including PPC, SEO, social media advertising, email marketing, and display advertising. Proficiency with digital advertising platforms (e.g., Google Ads, Facebook Ads Manager) and analytics tools (e.g., Google Analytics). Strong analytical skills and the ability to interpret complex data to derive actionable insights. Excellent project management and organizational skills, with the ability to manage multiple campaigns simultaneously. Bachelor's degree in Marketing, Business, or a related field is preferred. Benefits Competitive salary and performance-based incentives. Opportunities for continuous learning and professional development in digital marketing. A collaborative and innovative work environment. The chance to manage impactful digital campaigns that drive business growth. Contribution to exciting projects within the rapidly evolving Creative & Digital landscape. #J-18808-Ljbffr

Vacancy posted 3 days ago
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