Senior Social Media Strategist

## Senior Social Media StrategistApply: Remote Nationwide: Full time: Posted Today: R-427406# **Become a part of our caring community**Humana is strengthening how it shows up across social and owned channels to build trust, advance its enterprise narrative, and engage members, patients, caregivers, associates, and priority stakeholders. The Senior Social Media Strategist will help shape and execute high-quality enterprise content that supports reputational priorities, integrated campaigns, executive visibility, and measurable engagement. In a typical day, this role may translate business priorities into social storytelling, manage content requests and approvals, publish across enterprise channels, partner with internal communications and creative teams, review performance insights, and identify opportunities to improve content effectiveness. This is an opportunity for a strategic, detail-oriented communicator who can combine editorial judgment, platform expertise, data fluency, and cross-functional collaboration to strengthen Humana’s reputation and help audiences better understand the company’s impact.The Senior Social Media Strategist executes enterprise social and owned content strategies that strengthen Humana’s visibility, reputation, and engagement with key audiences. This role translates enterprise narratives, business priorities, and campaign objectives into clear, audience-relevant content across social and video channels. The strategist partners across lines of business, corporate functions, internal communications, analytics, legal, and creative teams to deliver coordinated, compliant, and insight-driven work. By applying performance data, listening insights, and editorial standards, this role helps Humana communicate with clarity, consistency, and impact for members, patients, caregivers, and communities. **Key Role Functions*** Develop, edit, publish, and optimize enterprise social and owned channel content that supports Humana’s narrative, reputation priorities, campaign objectives, and audience needs* Manage editorial calendars, approvals, publishing workflows, and delivery timelines across tools and platforms, such as Workfront, Aprimo, and Sprinklr* Partner with lines of business, creative team members, analytics, legal, and other stakeholders to execute impactful organic and paid social campaigns* Use performance insights, platform trends, and reporting dashboards to refine content strategies, improve engagement, and inform recommendations for leaders and partners# **Use your skills to make an impact****Required Qualifications*** Bachelor’s degree in Communications, Marketing, Journalism, Public Relations, English, or a related field, or equivalent professional experience* 5+ years of experience in social media strategy, content strategy, corporate communications, digital marketing, journalism, or related communications roles* 3+ years of experience developing, editing, publishing, or managing content for enterprise social media or owned digital channels* Experience with Sprinklr, Aprimo, or similar content, workflow, publishing, and analytics platforms* Experience managing cross-functional content workflows, approvals, editorial calendars, and stakeholder reviews in a fast-paced, matrixed environment* Demonstrated experience using content performance data, social listening, analytics dashboards, or reporting tools to improve channel or campaign outcomes**Preferred Qualifications*** Experience in healthcare, insurance, financial services, government, or another regulated industry* Experience developing KPIs, dashboards, campaign reports, or social performance recommendations for senior stakeholders* Strong editorial judgment with experience translating complex business priorities into clear, compelling storytelling for multiple audiences and platforms**Location & Work Arrangement*** **Preferred locations:** Arlington, VA; Louisville, KY; Atlanta, GA; Boston, MA; Chicago, IL; New York, NY; Tampa, FL; Nashville, TN; Dallas, TX; Seattle, WA; Denver, CO; Fort Lauderdale, FL* Periodic in-office work may be required to support collaboration, key meetings, and leadership engagement. Remote options will be considered based on role needs and candidate experienceWork at Home Requirements: To ensure Home or Hybrid Home/Office employees’ ability to work effectively, the self-provided internet service of Home or Hybrid Home/Office employees must meet the following criteria: At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is required; wireless, wired cable or DSL connection is suggested. In certain roles, the minimum recommended internet speed required by Humana may not be sufficient for business needs. Humana reserves the right to require associates to upgrade their internet service if necessary. Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information.Travel: While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.**Scheduled Weekly Hours**40**Pay Range**The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.$86,300 - $118,700 per yearThis job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and/or individual performance.**Description of Benefits**Humana, Inc. and its affiliated subsidiaries (collectively, “Humana”) offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. Among our benefits, Humana provides medical, dental and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities.Application Deadline: 09-16-2026 #J-18808-Ljbffr