Director, Commercial Promotion Strategy & Analytics

Position Summary This role is not eligible for immigration sponsorship Samsung Electronics America (SEA) is a leader in mobile technologies, consumer electronics, home appliances, enterprise solutions and networks systems. Across each of these areas, our work drives innovation, economic growth and workforce opportunity in the United States. For nearly five decades, Samsung has been at the forefront of technological advancements, investing over $100 billion and creating more than 20,000 jobs nationwide. Our mission? To integrate cutting-edge products, services, and AI technology to deliver smarter, sustainable, and more connected experiences that empower people to live better. As a wholly owned subsidiary of Samsung Electronics Co., Ltd., SEA offers opportunities to work alongside global visionary thinkers and innovators who are passionate about making a difference. Explore the exciting opportunities at Samsung Electronics America and discover how you can make an impact. Position Overview The Director, Commercial Promotion Strategy & Analytics is a high-impact leadership role responsible for governing, evaluating, and optimizing multi-million-dollar promotional investments across all carrier partner accounts (e.g., T-Mobile, Verizon, AT&T). Acting as the strategic Product Manager and commercial authority for promotional programs, this leader bridges the gap between deep financial analytics, carrier account sales teams, and Go-To-Market (GTM) execution. The role requires rigorous data analysis—dissecting invoice-level data, carrier subsidy splits, sell-out lift elasticities, and complex promotion structures (such as tiered trade-in matrices and premium rate-plan restrictions)—to establish actionable promotion guidelines. The ideal candidate ensures every promotional dollar invested drives incremental sell-out volume, protects brand equity, and aligns seamlessly with retail enablement and integrated marketing KPIs. Role and Responsibilities Strategic Promotional Governance & Commercial Guidance

• Serve as the central PM authority defining overarching promotional guidelines, investment thresholds, and ROI guardrails for all carrier account teams
• Partner with Account Sales Leads to evaluate proposed carrier roadmaps, challenge assumptions, and provide data-backed recommendations on promotional construct and timing
• Establish standard evaluation frameworks to guide sales teams on when and how to deploy funding (e.g., launch windows, mid-lifecycle sustainment, holiday/Q4 peak, competitive response)

Deep Invoice & Promotional Analytics

• Conduct granular, multi-layered analysis of historical invoice claims, carrier billings, sell-in/sell-out velocity, and channel inventory to audit promotional efficiency
• Deconstruct Samsung vs. Carrier promotional cost-sharing ("promo split") across distinct funding buckets
• Model scenario-based sell-out lift and revenue impact: quantify the elasticity and trade-offs of shifting dollars across promotional mechanisms (e.g., moving $100 from rate-plan tied bill credits to upfront trade-in subsidy)
• Unpack complex carrier promotional architectures—specifically carrier plan restrictions (e.g., top-tier unlimited plans) and trade-in tiering—to measure true consumer accessibility and conversion impact

GTM, Marketing & Retail Alignment

• Lead commercial alignment within the broader cross-functional GTM engine, synchronizing promotional timing with national ATL/BTL marketing campaigns, brand launches, and retail merchandising initiatives
• Collaborate with Retail Operations and Field Sales to measure how promotional offers translate into field execution, carrier store associate mindshare, and point-of-sale conversion
• Connect promotional strategies directly to brand and commercial KPIs: Net Revenue, Sell-Out Units, Market Share, Average Selling Price (ASP), Promo Spend-to-Sales Ratio, and ROAS

Executive Reporting & Tooling Roadmap

• Build and maintain dynamic commercial dashboards and predictive promo-modeling tools for executive leadership and account teams
• Present bi-weekly/monthly promotional performance reviews and future roadmap recommendations to C-suite and regional executive committees

Skills and Qualifications Minimum Qualifications:

• Bachelor’s degree in Business Analytics, Finance, Economics, Engineering, or related quantitative field
• 12+ years of progressive commercial strategy, revenue management, product management, or promotional analytics experience
• 3+ years in a senior leadership/director capacity
• Extensive experience in the Mobile industry, Telecommunications (MNO/MVNO)

Preferred Qualifications:

• MBA or Master’s degree strongly preferred and 10+ years of relevant experience

Life @ Samsung - Benefits @ Samsung - Regular full-time employees (salaried or hourly) have access to benefits including: Medical, Dental, Vision, Life Insurance, 401(k), Employee Purchase Program, Tuition Assistance (after 12 months), Paid Time Off, Student Loan Program (after 12 months), Wellness Incentives, and many more. In addition, regular full-time employees (salaried or hourly) are eligible for MBO bonus compensation, based on company, division, and individual performance. To ensure a fair and transparent recruitment process, please do not use GenAI tools during your interview unless explicitly permitted; failure to adhere to these guidelines may result in disqualification from the recruitment process.

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