Digital Product Manager

Remote | Hybrid opportunity

This Jobot Job is hosted by: Ray Bahl
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and sending us your resume.
Salary: $130,000 - $155,000 per year

A bit about us:

Founded nearly a decade ago and based in the West Palm Beach area, we are a growing health and wellness organization focused on developing innovative nutritional products and solutions that support foundational health. We operate with an in-house research and scientific focus and continue to invest heavily in technology, business systems, cybersecurity, and scalable infrastructure as we grow. With approximately 85 employees, we offer the opportunity to work within a smaller, fast-moving organization where technology plays a critical role in supporting our employees, professional partners, customers, and future growth.

Why join us?

• Own the Digital Roadmap: Guide improvements across Shopify storefronts, web portals, and the marketing technology stack.
• Direct Business Impact: Improve conversion, customer experience, site performance, and marketing attribution.
• AI-Focused Innovation: Apply AI tools to development, testing, and release workflows.
• Cross-Functional Visibility: Partner with the CMO, commercial stakeholders, engineering, and DevOps.
• Broad Technical Ownership: Influence platform integrations, analytics, technology investments, and release quality.

Job Details

Key Responsibilities and Duties

• Own and prioritize the backlog for Shopify storefronts, web properties, and marketing technology platforms.
• Translate brand, performance marketing, and sales needs into technical requirements, user stories, and acceptance criteria.
• Lead delivery of site enhancements, landing pages, template updates, and checkout improvements.
• Monitor and improve site speed, uptime, mobile responsiveness, user experience, and conversion performance.
• Lead user acceptance testing and quality assurance, incorporating automated and AI-assisted testing before deployment.
• Oversee integrations and data flows between Shopify, CRM and lifecycle marketing platforms, customer data platforms, and analytics systems.
• Manage GA4, Google Tag Manager, pixels, and server-side tracking to support accurate campaign attribution.
• Maintain an inventory of MarTech tools, Shopify applications, and SaaS subscriptions; evaluate ROI, license usage, and vendor service levels.
• Apply AI tools to user story creation, acceptance criteria, code review oversight, testing, and technical documentation.
• Coordinate with engineering and DevOps to improve CI/CD workflows, regression testing, automated deployments, and rollback procedures.
• Manage sprint planning, backlog refinement, dependencies, and release delivery.

Needed

• Minimum 5 years of experience in product ownership or technical MarTech leadership.
• Proven experience managing Shopify or Shopify Plus, including app integrations, theme customization, Liquid logic, and checkout flows.
• Demonstrated knowledge or hands-on familiarity with AI tools within the SDLC, including coding assistants, automated ticket generation, or AI-driven testing.
• Familiarity with CI/CD deployment workflows, automated testing, and release processes.
• Strong background in marketing automation platforms such as Klaviyo, plus GA4, Google Tag Manager, and tracking/attribution technology.
• Experience writing detailed user stories and managing engineering backlogs using Jira, Asana, or comparable tools.
• Proven ability to translate commercial requirements into actionable development work and coordinate business and technical stakeholders.
• Education / Licenses: No specific degree, license, or certification requirement is listed.

Interested in hearing more? Easy Apply now by clicking the "Apply" button.

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