Content Strategist

Company description Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries. The Digitas culture is made up of fearless, inventive and generous Unicorns of all kinds. Overview What You’ll Do: We’re looking for internet culture geeks, meme aficionados, TikTok natives, who love staying on top of the latest cultural phenomenon to inspire and create cool social content. We are looking for a collaborative and skilled Content Creator with proficiency in both video and still photography, a deep understanding of social media trends and pop culture and a keen eye for framing and prop design. The ideal candidate will be adept at shooting high-quality content using both iPhone and DSLR cameras, with a mastery of lighting techniques. Additionally, they should have experience in video editing and photo retouching to ensure that the final product meets our brand standards. You’ll work alongside social strategists and creatives to ensure quality and consistency with brand personality and ambitions. You will be the primary owner and creator of social content while also applying your expertise to incorporate the latest trends, filters, sounds, and formats into your approach. The work will range in application across organic social, paid campaigns, media activations, and beyond. Who You Are You’re obsessed with internet culture, the latest memes and trends, online subcultures and communities. You’re excited and inspired by the world of social media - the first to share among colleagues and friends the latest trends, effects, tracks, etc. on TikTok. You’re a creative and clever content creator with experience in photography, video production and editing for social media. You’re a storyteller who can make captivating content across all platforms that ranges from educational to emotional and everything in between. Hands on, get it done, make cool sh*t mentality. Collaborative and a team player You bring a sense of humor and charm to the work you create. You have experience translating big ideas and brand campaigns into social content and/or leveraging social trends and insights to inform both. You’re interested in and understand Gen-Z culture. Responsibilities Stay on top of ever-changing social media trends, pop culture references or other relevant conversations in the social space. Conceptualize, film, edit and otherwise create engaging content for various social platforms, including TikTok, Instagram, Facebook, Pinterest and more. Shoot high-quality video and stills using both iPhone and DSLR cameras, ensuring exceptional composition, lighting, and clarity. Collaborate closely with the creative team to develop content ideas and execute content pieces that are not only relevant, native to platform, but align with brand objectives and standards. Execute video editing and photo retouching. Manage and organize digital assets, including raw footage, photos, and edited files, to ensure efficient workflow and accessibility. Qualifications 5-7 years of experience in video content creation for social media at a consumer-facing brand or agency or similar experience. Strong understanding of opportunities and limitations of all popular social platforms. A passion for staying updated on emerging trends in social media and digital content creation. Keen eye for design/art direction/leveraging props and styling. Collaborative work ethic. Experience creating various types of content from product shots to storytelling. Mid-level Experience shooting and lighting video content and still photography. Proficiency with photography and editing programs both in app and external (e.g., Photoshop, Premier Pro, After Effects, Lightroom, Capture One etc) Nice to have: Adobe Creative Suite, Photoshop, AfterEffects, and Illustrator. Comfortable in a fast-paced team environment, coordinating multiple projects simultaneously with hard deadlines. Demonstrated ability in adapting brand voices and visual identities to videos. Ability to manage projects from ideation to production, through post-production and delivery. Good presentation skills. Excellent communication and collaboration skills. Strong attention to detail. Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation. Additional information Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact View email address on click.appcast.io. All your information will be kept confidential according to EEO guidelines. Compensation Compensation Range: USD $81,225.00 - USD $111,100.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 1/1/2028. #J-18808-Ljbffr