Director of Streaming

Job Description

Director of Streaming

Melody Place is seeking a Director of Streaming to lead streaming strategy across our roster of country and pop artists. This role will serve as a key liaison between Melody Place, our artists and teams, and digital streaming platforms, while using streaming data and audience insights to help drive release strategy, identify opportunities, and grow our artists' presence across DSPs.

The ideal candidate brings strong relationships within the streaming ecosystem, a deep understanding of DSP strategy and programming, and the ability to translate data into clear, actionable opportunities for our roster.

Key Responsibilities

·Build, maintain, and leverage strong relationships with DSPs and key streaming partners, including Spotify, Apple Music, Amazon Music, YouTube Music, Pandora, and other relevant platforms, advocating for Melody Place artists and releases across country and pop.

·Lead streaming data analysis and translate performance trends into actionable strategy, using artist, track, playlist, audience, market, and consumption data to identify growth opportunities and inform release and marketing decisions.

·Develop and execute streaming strategies for singles, albums, EPs, catalog, and priority campaigns across the Melody Place roster.

·Lead DSP pitching efforts, developing compelling narratives and identifying the strongest positioning for priority releases, focus tracks, catalog moments, and artist initiatives.

·Maintain regular communication with DSP editorial, artist relations, label relations, programming, and partnership teams.

·Monitor playlist activity, algorithmic performance, audience growth, saves, repeat listening, completion, conversion, geographic trends, and other key streaming indicators.

·Identify early signals and developing trends within streaming data and recommend opportunities for increased marketing investment, content, touring, radio, social strategy, or DSP engagement.

·Work closely with artist management, marketing, digital, publicity, distribution, and creative teams to ensure streaming strategy is integrated into each artist's broader campaign.

·Partner with distribution teams to coordinate release setup, pitching timelines, platform opportunities, and DSP-specific initiatives.

·Develop regular streaming reports and provide clear insights and recommendations to internal teams, artists, managers, and other stakeholders.

·Identify opportunities for platform-specific programming, editorial support, artist campaigns, content partnerships, experiential opportunities, and emerging DSP initiatives.

·Stay ahead of changes across the streaming landscape, including platform products, editorial strategies, algorithms, discovery tools, fan-engagement features, and new opportunities for artists.

·Evaluate catalog performance and develop strategies to create new streaming moments around existing music.

·Help establish benchmarks and KPIs for releases and evaluate campaign performance against those goals.

Qualifications

·Established relationships with key DSPs and streaming partners, with experience working directly with platform editorial, programming, artist relations, or label relations teams.

·Strong analytical background with the ability to interpret streaming and audience data and turn insights into practical artist and release strategy.

·Deep understanding of the streaming ecosystem across country and pop music.

·Experience working in a record label, distributor, artist management company, DSP, or similarly relevant music-industry environment.

·Strong knowledge of Spotify for Artists, Apple Music for Artists, Amazon Music for Artists, YouTube Analytics, Pandora AMP, and other DSP analytics and artist-facing platforms.

·Familiarity with music analytics and intelligence platforms such as Chartmetric, Luminate, Soundcharts, or similar tools.

·Excellent communication, presentation, and relationship-management skills.

·Ability to manage multiple artists, releases, and priorities simultaneously in a fast-moving environment.

·Strong instincts for artist development and an ability to balance data-driven decision-making with creative and long-term career strategy.

·Collaborative, proactive, highly organized, and comfortable working across artist, management, label, distribution, and platform teams.

What Success Looks Like

The Director of Streaming will help Melody Place turn streaming into a proactive artist-development tool - not simply a reporting function. Success in this role means building meaningful DSP partnerships, recognizing opportunities in the data before they become obvious, securing greater visibility for our artists, and developing streaming strategies that contribute to sustainable audience and career growth.