Marketing Data Analyst

Job Description

About Leaf Home

At Leaf Home, we are powered by people on a single mission to make homeownership easy. We’ve crafted a team of the very best to ensure we make a difference by winning every day. In addition to serving our customers, Leaf Home strives to build a welcoming and inclusive workplace. We are proud to be a certified Great Place to Work® as well as a multi-year recipient of Top Workplaces recognition.

From competitive medical benefits to people-focused committees like the Women’s Committee, Diversity & Inclusion Committee, and VetConnect, we are dedicated to making Leaf Home a workplace where you can win every day. Come grow your career with us.

Why Leaf Home

• We Win – Being driven every day to win is who we are

• People Powered – Recognized as a top Ohio and U.S. workplace by Great Place to Work®, Energage, and more

• Family Feel with Enterprise-Level Resources – You are important to us, and we’ve built a culture you’ll love

• Support – Inclusion, sustainability, and reliability surround everything we do

• Personal Growth – Dedicated to providing resources and encouragement for employee growth

• Mobility – Locations throughout the U.S. and Canada, with continued expansion

Position Summary: We are looking for inherently curious people. We want someone obsessed with understanding the ‘why’. The Data Analyst position is for people who love data, love analysis and are passionate about improving processes. In this role, you will predominately use a tech stack of Tableau, SQL, Visual Studio Code, Snowflake, and Excel to answer questions about data that is ETL’d from our ERP, CRM, and various internal and external data sources. You’ll be part of a high-performing team that is highly visual to the executives of the organization and have an immediate ability to make an impact and bring value to the entire business.

Essential Duties and Responsibilities:

• Dissect business processes using data with a problem-solving mindset.

• Query and analyze data from various data sources.

• Concise logical explanations for a variety of personas, from C-suite down to individual contributors.

• Regression modeling for A/B and multivariate analysis.

• Creation of Tableau workbooks and understanding advanced Tableau formulas such as LOD and Parameters.

• Creation of SQL queries that optimize performance

• Work in teams with individuals from the analytics organization as well as individual business units.

• Performs other duties as assigned by supervisor.

Experience and Minimum Qualifications:

• Bachelor's degree preferred, or equivalent combination of education, training, and experience.

• Highly proficient in Tableau, SQL, and Excel.

• Highly proficient in understanding data structure and how joins change the grain of a dataset.

• Strong knowledge of data management concepts, data modeling, and database technologies.

• Working knowledge of modeling for customer acquisition cost, customer lifetime value, and customer retention measurements.

• Demonstrated experience in applying advanced analytics techniques, including predictive modeling, machine learning, and/or statistical analysis, to solve complex business problems. Strong ability to translate data into actionable insights and present findings to non-technical stakeholders.

• Experience in formulating data strategies, developing roadmaps, and executing analytical initiatives aligned with organizational goals.

• Strong research, negotiation, analytical, and problem-solving skills required (taking concepts and ideas and translating them into solutions).

• Ability to juggle various work activities and shift their attention from one task to another to meet the demands of different stakeholders without “dropping the ball.”

• Ability to thrive in a fast-paced, high-energy, team-oriented environment and have a “roll up your sleeves” and “win every day” mentality.

• Hold oneself accountable and responsible while being self-driven in accomplishing goals.

• Detail-oriented and can focus on the task at hand by finding the most efficient and effective pathway to completion.

• Excellent verbal and written communication skills at all levels to communicate with internal and external stakeholders articulately.

• Ability to logically connect ideas, scrutinize and evaluate arguments, find inconsistencies and errors in work, and solve complex problems.

• Ability to provide timely and empathetic service through all communication channels keeping peer and customer needs first.

• Proficiency using Microsoft Office Suite (Outlook, Word, Excel, PowerPoint, Project, and/or Access).

• Must be legally authorized to work in the country of employment without sponsorship for employment visa status (e.g., H1B status).

Preferred Knowledge, Skills, Abilities, or Certifications:

• Master’s degree in an analytical field, or MBA.

• Statistics background in regression, A/B testing.

• SQL.

• Snowflake, Salesforce, and NetSuite experience.

• Tableau certification.

• Ability to use AI to optimize job performance.

Travel Requirements:

• No travel required.

Overtime/Additional Hours Requirements:

• Additional hours may be required (exempt positions).

Physical Requirements:

• Normal office environment.

• Performs indoor work in a climate-controlled environment.

• Sedentary work. Exerting up to 10 pounds of force occasionally and/or a negligible amount of force frequently or constantly to lift, carry, push, pull, or otherwise move objects, including the human body. Sedentary work involves sitting most of the time.

Are We Your Company?

Focused on Growth Leaf Home is dominating the home improvement industry as we continue to grow. We work hard and play harder. With offices across the U.S. and Canada, our diverse team spans marketing, sales, installation, and service. We are committed to employee growth through:

• Innovating, Always – Providing cutting-edge solutions for employees and customers

• Partnering with Our Customers – Building trusted relationships at the core of everything we do

• Empowering Employees – Creating opportunities for growth and success in a supportive environment

• Supporting Our Communities – Giving back to the places our customers and employees call home

What We Offer

• Industry-leading compensation package

• Competitive medical, dental, and vision benefits after 60 days

• Retirement savings plan with company match

• Paid parental leave and generous paid time off programs

• On-campus fitness programs and meal delivery services

• Comprehensive health, wellbeing, financial wellness, and childcare benefits

• Opportunities for growth and advancement

Additional Perks

• Employee assistance program with 24/7 legal, financial, and counseling support

• Employee discount marketplace with thousands of savings options

• Flexible Gym membership

• Employee resource groups, including VetConnect and the Women’s Committee

Awards and Recognition

Leaf Home has been recognized as a top workplace by The Plain Dealer, is a multi-year recipient of Top Workplaces USA by Energage, and is Great Place to Work® Certified™. Additional recognitions include:

• Remodeling 550 list placements

• Qualified Remodeler Top 500 rankings

• Smart Culture Awards for employee-focused culture

• Inc. 5000 and Inc. 5000 Regionals: Midwest growth recognition

For a full list of awards, visit

Diversity and Equal Opportunity

Leaf Home is committed to creating a diverse and inclusive environment and is proud to be an equal opportunity employer. Employment decisions are made without regard to race, color, ancestry, national origin, gender identity or expression, sexual orientation, marital status, religion, age, genetic information, veteran status, or disability, in accordance with applicable law.

Americans with Disabilities Act Statement and Contact

Leaf Home is committed to honoring the spirit and requirements of the Americans with Disabilities Act. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to View email address on click.appcast.io.