Specialist, Brand Management
$93k - $110kPandora
As the largest jewellery brand in the world, we a give a voice to millions of people’s loves every day. Our beautiful products empower people all around the world to express themselves. We are proud to be part of their stories and the most important moments in their lives.
Where original thinking is welcomed, and can turn into positive impact in a heartbeat, we can dream big, dare to act, and deliver with care and passion. At Pandora where you can each craft far more than just an incredible career.
About the Team:
The role will support the Specilaist, Brand Management by driving flawless execution of all North America GTM initiatives. This position ensures that campaigns, assets, timelines, and cross‑functional deliverables are delivered on time, in full, and in alignment with global guidance. The core responsibility is to coordinate across internal teams and global partners, manage workbacks and approvals, and maintain operational excellence so that strategies set by senior leadership are executed seamlessly in marke
Your Role as a Specialist, Brand Management:
Campaign & Content Execution · Manage end‑to‑end campaign execution, ensuring all deliverables, assets, and workbacks are completed on time and in full. · Localize and work XF to traffic creative assets based on global toolkits, ensuring they meet North American specifications and channel requirements. · Partner with channel owners (retail, e‑commerce, digital, social, PR, in‑store, media) to align messaging, route assets, and ensure accurate and timely deployment. · Maintain campaign documentation, toolkits, checklists, and templates to ensure consistency across all executions.
Cross-Functional Project Management · Drive cross‑functional alignment on timelines, deliverables, and milestones across Sales, Merchandising, E‑commerce, Trade Marketing, Training, Finance, and Operations. · Facilitate project kickoffs and status meetings; track progress, flag risks, and ensure stakeholders adhere to deadlines. · Serve as the main liaison with global teams to receive assets, clarify requirements, gather missing materials, and ensure regional needs are delivered on schedule. · Own campaign calendars, GTM trackers, and task management systems to maintain full visibility into upcoming deliverables.
Retail & Omnichannel Execution · Coordinate omnichannel campaign rollout across in‑store, POS, windows, O&O retail, wholesale, and e‑commerce environments. · Partner with Trade Marketing to deliver retailer toolkits, co‑op assets, and local execution materials on schedule. · Manage production timelines for in-store assets, ensuring accuracy, approvals, and on‑time delivery to stores and partners.
Partnership & Program Operations · Execute marketing deliverables supporting Pandora’s programs (e.g., Klarna, Afterpay, Pandora Credit Card). · Coordinate in-store and online program integration assets such as Pandora Cares, Engraving, and My Pandora Loyalty. · Support executional needs for Disney Parks and other collaborations by managing timelines, approvals, and deployment across channels.
Asset Management & Governance · Ensure all creative assets follow global brand guidelines, usage rules, and file specifications. · Manage asset routing, feedback consolidation, trafficking, and final delivery. · Maintain organized asset libraries and version control for cross‑functional teams.
Performance Reporting & Recaps · Collect campaign performance data from internal teams and external partners. · Compile and format campaign recaps, dashboards, and post‑launch reviews. · Track KPIs, maintain reporting templates, and ensure all results documents are delivered on schedule.
Operational Excellence · Identify blockers early and drive resolution through cross‑functional coordination. · Maintain standard operating procedures for campaign execution, routing, approvals, and delivery. · Ensure all work adheres to Pandora brand guidelines and regional requirements.
Craft your career with us if you have :
The position requires extensive experience as a Marketing and Retail leader. Experience in the retail industry is mandatory.
5+ years of related professional brand marketing experience. Ideally, experience would include working for a Global company with both B&M stores and Ecommerce.
Exceptional Project Management · Highly organized with strong task prioritization · Maintains detailed trackers, calendars, and workbacks · Consistently drives projects to completion · Strong follow‑through and accountability
Cross‑Functional Collaboration · Works seamlessly across Sales, Merch, E‑commerce, Creative, Media, Trade, and Global · Facilitates alignment and keeps partners informed · Brings people together to remove blockers
Strong Communication & Expectation Setting · Direct, clear communicator · Skilled at aligning teams around deliverables, ownership, and timelines · Knows how to push back professionally when needed
Detail Orientation & Quality Control · Catches errors before they escalate · Ensures accuracy in assets, messaging, specs, and file management · Tracks versions and approvals meticulously
Problem Solving & Issue Resolution · Anticipates risks early · Escalates the right issues to the right partners · Finds solutions quickly and calmly
Operational Discipline · Comfortable working within systems, processes, and SOPs · Helps uphold process standards across teams · Improves workflows where needed (templates, trackers, tools)
Ownership & Proactivity · Takes responsibility for their work and deadlines · Proactively identifies gaps, needs, and dependencies · Doesn’t wait to be told what needs doing
Our Benefits:
- We Dare! We offer robust compensation package including base and bonus, a 401K plan to help you secure your financial future
- We Care! Pandora offers extensive benefits including: Medical, Dental, Vision, Short/Long Term Disability, Basic Life and AD&D, anniversary gift cards, recognition program and product discounts!
- We Dream! Pandora is fostering growth and crafting opportunities to support the business needs which learning and development programs, continuous feedback, LinkedIn learning, tuition reimbursement and more
- We Deliver! PTO Package including: Vacation, Personal, Sick, Celebration days and Paid Holidays
New York Salary: $93,000 - $110,000 commensurate on experience
About Pandora:
Pandora is the world's largest jewellery brand, specialising in the design, crafting and marketing of accessible luxury jewellery made from high-quality materials. Each piece is created to inspire self-expression, allowing people to share their stories and passions through meaningful jewellery. Pandora jewellery is sold in more than 100 countries through 7,000 points of sale, including more than 2,800 concept stores.
Headquartered in Copenhagen, Denmark, Pandora employs around 39,000 people worldwide and crafts its jewellery with 100% recycled silver and gold. Pandora is committed to leadership in sustainability and has set out to halve greenhouse gas emissions across its value chain by 2030. Pandora is listed on the Nasdaq Copenhagen stock exchange and generated revenue of DKK 32.5 billion (EUR 4.4 billion) in 2025.
Pandora’s recruitment procedures are designed to be transparent and clear for all candidates. This helps us ensure that applicants are provided with a fair and equal opportunity to demonstrate their competencies and skills by removing blocking factors, possible biases, and risks of discrimination. We encourage everyone applying to our vacancies to refrain from adding identity-related elements such as a photo, marital status, and age.
About Pandora NAM:
The Pandora North America team in the USA & Canada consists of more than 115 employees working at our offices in New York & Baltimore, more than 80 in our Logistics Center in Columbia, Maryland, an additional 100 in field positions, and more than 3,900 in our owned and operated stores.
Today, the USA is Pandora’s single largest market. The Pandora North American region as a whole encompasses over 1,400 points of sale, including over 420 concept stores, with more than 300 being owned and operated by Pandora.
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