Associate Director Retail Marketing
$148.5k - $214.5kSanofi
Job Title: Associate Director Retail MarketingLocation: Moosic, PAAbout the JobThe Associate Director of Retail Marketing will support the development and implementation of the US retail pharmacy vaccine strategy to optimize performance within the retail segment. This role will drive strategy development and tactical execution within retail to meet customer needs and internal objectives. The individual should have experience working in a cross-functional environment, as they will work closely with retail sales, Sanofi franchise marketing, market access, legal and regulatory. This position requires a highly-motivated individual who can work effectively in a dynamic environment with a high degree of autonomy and creative problem-solving skills to identify trends and future needs and communicate this to all relevant stakeholders. This is a high-impact role requiring strategic vision, cross-functional influence, and accountability for tactical execution in retail and accountability for VaxServe P&L performance.This position is based in Moosic, PA and will report to the Director of Marketing at VaxServe.Join the team protecting half a billion lives every year with next-gen science, mRNA innovation, and AI-driven breakthroughs. In Vaccines, you’ll help advance prevention on a global scale - and shape the future of immunization.About Sanofi:We’re an R&D-driven, AI-powered biopharma company committed to improving people’s lives and delivering compelling growth. Our deep understanding of the immune system and innovative pipeline – enables us to invent medicines and vaccines that treat and protect millions of people around the world. Together, we chase the miracles of science to improve lives.Main ResponsibilitiesLead tactical execution of retail marketing and identify efficiencies across multiple franchises to optimize performance and resource allocationPartner with cross-functional teams in franchise-related planning and budgeting efforts to identify growth opportunities and ensure end-to-end executionMeet with influential contacts within top retailers to expand VaxServe reach and influence through marketing campaignsChampion retail segment level strategy pull-through to drive uptake in top targeted accounts to deliver VaxServe P&LAct as field integration lead with the Retail sales team to ensure strategic pull through, provide support, identify education needs, and uncover opportunitiesDemonstrate deep knowledge of the retail vaccine market and trends to form long-term strategies and solutionsOversee management of the Agency of Record and other vendor partnersMeasure, monitor, evaluate and report on the effectiveness of marketing programs in the retail segment to inform investment decisions.Lead the development, creation, and implementation of branded and unbranded promotional materialsBe accountable for all promotional submission activities through legal, regulatory, and medical review processes, and with agencies to ensure all deliverables are met for all retail marketing materialsEnsure that all marketing processes, documents, and tactics are developed and implemented in accordance with Sanofi and VaxServe corporate complianceDevelop and manage promotional budget and monitor the productivity of all promotional programsLead cross-functional retail strategy meetings including brand marketing, market research, market access, legal, regulatory, and other functionsSupport annual conference planning for retail and work cross functionally with all attendees including preparation of all related promotional materials and presentations.About YouMinimum Qualifications:• Bachelor's degree• Minimum of 5 years of experience in pharmaceutical, healthcare, biotech or vaccine marketing, sales, strategy or related experience within an agencyStrategic thinker with demonstrated formal presentation development and excellent interpersonal, verbal, and written presentation skills.Proven ability to lead, influence, and drive results across matrixed organizations without direct authorityDetail-oriented self-starter capable of owning initiatives from beginning to endHigh level of personal and professional integrity with a strong work ethic in a fast paced environmentAbility to travel ~25-30%Preferred Qualifications:Experience managing creative agencies and third-party vendors to deliver exceptional resultsPreferred: Master's degree (MBA or related field)Must demonstrate knowledge of the US legal-regulatory environment affecting appropriate promotional activities.Proven ability to navigate promotional materials through legal, regulatory, and medical review processesVaccine and marketing experience with Retail Pharmacy is preferredAbility to travel ~25-30%Why choose us? Bring the miracles of science to life alongside a supportive, future-focused team. Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally. Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact. Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.Work at the forefront of AI-driven research, smart manufacturing, and groundbreaking mRNA platforms that are redefining the future of immunology.Help protect half a billion people every year, contributing to one of the largest global vaccination efforts in healthcare.Develop your career with access to mentoring, international mobility programs, and opportunities to grow across four continents.Sanofi US Services and its U.S. affiliates are Equal Opportunity employers committed to a culturally inclusive workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.Pursue progress, discover extraordinaryBetter is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.Sanofi US endeavours to make our career center accessible to any and all users. If you are experiencing difficulty and need assistance applying online, please call 1-866-SANOFI2 View phone number on click.appcast.io) or click hereUS and Puerto Rico Residents OnlySanofi Inc. and its U.S. affiliates are Equal Opportunity employers committed to a culturally inclusive workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.North America Applicants OnlyThe salary range for this position is:$148,500.00 - $214,500.00All compensation will be determined commensurate with demonstrated experience. Employees may be eligible to participate in Company employee benefit programs, and additional benefits information can be found here.SummaryLocation: Moosic, PAType: Full time
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