SAP GEBU Transformation CE Lead

At EY, we’re all in to shape your future with confidence. We’ll help you succeed in a globally connected powerhouse of diverse teams and take your career wherever you want it to go. Join EY and help to build a better working world. As the Brand, Marketing and Communications (BMC) function, we collaborate with the business to deliver innovative, audience-centric brand, marketing and communications. Our team is an integrated global network of over 2,500 professionals with skills in content development, editorial, webcast creation, events-staging, strategy, and operations. The opportunity We are seeking an experienced Associate Director to lead communications and engagement for Global EY SAP. This role is designed around two core priorities: leading transformative programs that shape the Global EY SAP identity, narrative, and engagement model, and establishing the BAU communications function and operating model. Key Responsibilities Transformative programs Lead the communications and engagement strategy for transformative Global EY SAP programs, including identity, internal activation, and other strategic initiatives that help define and evolve the Global EY SAP story across the organization. Shape clear, compelling narrative frameworks, messaging, and internal toolkits that translate strategy, business priorities, and transformation activity into practical communications leaders and teams can use. Set the standard for how Global EY SAP engages internally across channels and communities, including leadership forums, community platforms, and high-engagement channels such as Viva Engage. Drive internal activation of Global EY SAP priorities across regions, service lines, and stakeholder groups, ensuring messages are coordinated, actionable, and consistently cascaded. Provide communications support to senior stakeholders and leadership forums, including leadership alignment sessions, talking points, presentations, and leadership-ready content that supports decision-making and alignment. Support major transformation moments, releases, and business milestones with communications plans, reusable assets, and engagement approaches that reinforce one coherent Global EY SAP narrative. BAU transition and communications oversight Establish the BAU communications function and operating model for Global EY SAP, including the cadence, channels, governance, ownership model, and handoffs needed to support sustainable ongoing communications. Lead a transition-year approach in which core communications begin with a higher-touch model and then evolve into a more optimized and scalable BAU model over time. Oversee the transition of recurring communications activity into BAU, including all-hands forums, newsletters, updates, practitioner communications, and related engagement rhythms, while maintaining message quality, consistency, and relevance. Provide strategic oversight for webcasts, update calls, and other recurring communications forums so they are planned, governed, and optimized effectively, with appropriate support models in place rather than being managed in an unnecessarily high-touch way long term. Build practical communications governance, review cycles, and planning discipline that enable smoother delivery, clearer ownership, and more efficient execution as the function matures. Use feedback, engagement signals, and business input to refine the BAU model, optimize channel use, and continuously improve the effectiveness of ongoing communications and engagement. Stakeholder, community, and matrix leadership Help align a complex stakeholder landscape across regions, service lines, and business leaders, building support for key priorities and ensuring a joined-up approach across the EY matrix. Establish, nurture, and activate a strong practitioner community across Global EY SAP, creating opportunities for collaboration, knowledge sharing, and clearer connection to strategic priorities. Work effectively across EY’s global matrix and within the Global Alliances and Growth & Innovation BMC team to ensure cohesive messaging, strong partnership, and coordinated delivery. Skills And Attributes For Success Ability to balance strategic communications leadership with practical execution and operating model design. Strong experience shaping narratives, engagement strategies, and activation approaches for complex global transformation programs. Excellent stakeholder management and influencing skills, including the ability to work effectively with senior leaders across a matrix organization. Strong judgment on channel strategy, audience engagement, and communications operating models, including when to use high-touch versus scalable approaches. Ability to translate complex business priorities into clear, concise, and practical communications for different internal audiences. Strong project management, organizational, and prioritization skills, with the ability to manage multiple workstreams concurrently. A collaborative, self-starting approach and the confidence to operate independently in a fast-paced, evolving environment. Solid EY business acumen, including understanding of EY’s All in strategy, alliances, and the role Global EY SAP plays in supporting growth and transformation. To qualify for the role you must have Minimum of 8 years of experience in communications Bachelor’s degree in Business, Communications or related field Exceptional written and verbal communication skills Ability to articulate complex subject matter in a straightforward, concise and easily digestible manner for broad audiences Confidence in presenting complex or nuanced ideas, anticipating potential objections, interpreting responses to present alternative solutions and influence others Excellent project management, teamwork, and interpersonal skills – ability to identify and coordinate resources where applicable; detail oriented Poise to professionally interact with all levels of leadership Ideally, you’ll also have Strong leadership skills: the ability to lead and inspire teams effectively within a global organization. Stakeholder management and influencing skills: the ability to convey ideas clearly and influence senior stakeholders. Project management skills: the ability to think strategically and manage complex global projects to completion. Commercial acumen: the ability to analyze market trends to guide strategic decisions. Excellent (written) communication skills: the ability to convey complex information clearly and effectively to diverse audiences Agility and adaptability: the ability to adapt quickly to change and manage ambiguity in a high-pace, dynamic environment. Strategic vision: the ability to support the development and implementation of strategies, demonstrating creative problem-solving skills. Cultural competence: the ability to embrace diversity and foster a global and inclusive workplace. What We Offer You The compensation ranges below are provided in order to comply with United States pay transparency laws. Other geographies will follow their local salary guidelines, which may not be a direct conversion of published US salary ranges. At EY, we harness our collective strength to empower you to shape your future with confidence through professional growth, personal fulfillment and an inclusive culture. Learn more at ey.com/us/careers. We offer a comprehensive compensation and benefits package where you’ll be rewarded based on your performance and recognized for the value you bring to the business. The base salary range for this job is: New York City, Boston, and Washington DC Metro Areas, Washington State, and Southern California offices – $154,300 to $277,700 Bay Area California offices – $160,700 to $289,300 All other offices locations in the US, including Sacramento – $128,600 to $254,600 Individual salaries within these ranges are determined through a wide variety of factors including but not limited to education, experience, knowledge, skills and geography. In addition, our Total Rewards package includes medical and dental coverage, pension and 401(k) plans, and a wide range of paid time off options. Under our flexible vacation policy, you’ll decide how much vacation time you need based on your own personal circumstances. You’ll also be granted time off for designated EY Paid Holidays, Winter/Summer breaks, Personal/Family Care, and other leaves of absence when needed to support your physical, financial, and emotional well-being. EY | Building a better working world EY is building a better working world by creating new value for clients, people, society and the planet, while building trust in capital markets. Enabled by data, AI and advanced technology, EY teams help clients shape the future with confidence and develop answers for the most pressing issues of today and tomorrow. EY teams work across a full spectrum of services in assurance, consulting, tax, strategy and transactions. Fueled by sector insights, a globally connected, multi-disciplinary network and diverse ecosystem partners, EY teams can provide services in more than 150 countries and territories. All in to shape the future with confidence. EY provides equal employment opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity/expression, pregnancy, genetic information, national origin, protected veteran status, disability status, or any other legally protected basis, including arrest and conviction records, in accordance with applicable law. EY is committed to providing reasonable accommodation to qualified individuals with disabilities including veterans with disabilities. If you have a disability and either need assistance applying online or need to request an accommodation during any part of the application process, please call 1-800-EY-HELP3, select Option 2 for candidate related inquiries, then select Option 1 for candidate queries and finally select Option 2 for candidates with an inquiry which will route you to EY’s Talent Shared Services Team (TSS) or email the TSS at View email address on click.appcast.io. #J-18808-Ljbffr