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Social & Marketing Video Producer

Dow Jones & Co Inc

Storyful Storyful is the world's social media intelligence agency. Founded by Irish journalists as the first social media newswire, Storyful was created out of the need to break the news faster and utilize social content to add context to reporting. Acquired by News Corp in 2013, Storyful has evolved into a premium service for media, brands and communications. We are the leaders in social media contextualization and verification. We believe social media is the key to a deeper understanding of global events and cultural phenomena. Our goal is to help our partners understand the attitudes, behaviors and emotions behind the conversations and movements shaping the world. Powered by a unique ability to gather and streamline data from all corners of an increasingly complex media landscape, our team of journalists and researchers deliver clarity in a world of confusion. Our mission is to dig deeper into the nuance inherent in social media to establish context, verify the truth and, ultimately, to help our partners make sense of the world. NYC - 1211 Ave of the Americas Full timeJob_Req_53229 Job Description : Social & Marketing Video Producer Storyful is a news and intelligence agency, owned and operated by News Corp. Founded in 2010, the News & Content business sources, verifies and distributes user-generated content, breaking-news footage, and viral videos to news outlets, broadcasters and media organizations. Content is available to download through Newswire by Storyful, the world's first social media newswire. Storyful Intelligence helps partners understand the attitudes, behaviors, and emotions shaping the world. Our mission is to provide intelligence-driven marketing and communications strategies to business leaders by delving into the nuances of social and digital media intelligence. Storyful's direct-to-consumer social properties have millions of subscribers and followers, generating millions of views each month. Storyful is focused on building social audiences, monetizing clips, and the development of new formats and opportunities with platform partners, including YouTube, Facebook, Instagram and Twitter, while also leveraging video content to support marketing, brand, and commercial objectives across the business. Reporting to the Head of Audience & Rights Management, with a dotted line to the VP of Marketing, the Senior Video Producer, will be responsible for owning the development of compelling video formats, series, and content outputs to bring the Storyful brand to life across Storyful-owned channels as well as marketing and commercial touchpoints. Always thinking about new and creative ways to improve video and visual storytelling to drive engagement and impact across both consumer and professional audiences, you will collaborate with stakeholders from across the company to create high-performing social-first content and marketing video assets. You will proactively enhance relationships with platforms, content creators, communities, and other partners that can help us identify creative opportunities that push our brand in new, exciting directions and support audience growth, brand visibility, and monetization opportunities. This person should have proven experience creating and leveraging original content to drive measurable engagement and performance across multiple digital channels. Understanding that different audiences on different platforms will require different approaches, you will experiment to identify the most effective formats and engaging approaches for various channels and evolve those formats based on performance insights and business priorities. This position will be based in New York City and in office on a hybrid schedule. What you will do: * Reports into Head of Audience and VP of Marketing. * Oversee and create video content, from start to finish, for social, marketing and owned channels -

Vacancy posted 2 days ago
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