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Marketing Specialist (II)

Aquent

Join a world-renowned organization at the forefront of innovation, dedicated to shaping the future through impactful marketing strategies and fostering an inclusive environment. We are looking for a highly adaptable Marketing Specialist II to step into the role of an Ad Campaigns Operations Leader within our client’s Ad Campaigns Operations team. You will act as a centralized Program Manager overseeing a portfolio of high‑impact digital marketing campaigns focused on ads products, incentives, and rewards programs. You will bridge the gap between Product Marketing Managers (PMMs) and ground production teams (Data Specialists, Production/Email Builders, and Campaign Success Managers). The ideal candidate is someone who thrives in a fast‑paced, fluid environment, has a healthy “tech hunger,” and is passionate about driving process optimization using modern tools and AI. Location: Mountain View, CA Hybrid work: Tues, Wed, Thurs in the office; Monday & Friday remote Work Schedule: Normal PST business hours, Monday – Friday Duration: through 2/23/2027 Key Responsibilities Campaign Program Management: End-to-end management of multiple distinct marketing campaign “universes” simultaneously. Track project timelines, manage deliverables, and ensure flawless campaign execution using internal tracking tools and standard frameworks. Stakeholder & Vendor Management: Act as the primary point of contact for Product Marketing Managers (PMMs). Confidently negotiate timelines and asset handoffs, ensuring campaign briefs meet the minimum criteria (at least 60% completion) before kicking off operations. Pod Leadership & Expectation Setting: Lead and set explicit operational expectations for your dedicated campaign pods, which include: Data Specialists: Writing scripts and pulling audiences. Production Team: Building emails, managing content blocks, and overseeing localization/translations. Campaign Success Managers (CSMs): Overseeing and program managing the program managers to ensure no details are missed. Process Optimization: Continuously look for opportunities to streamline operations (e.g., turning a 5-step process into a 2-step process) and maximize efficiency rather than just maintaining the status quo. AI Integration: Actively leverage AI tools (such as Gemini/anti-gravity equivalents) to increase daily productivity, from auditing automated workflows to cross-referencing scripts and reviewing campaign data. Qualifications & Experience 3+ years experience in Digital Marketing Operations, CRM Operations, or Technical Program Management. Proven CRM Back-End Knowledge: Strong understanding of email marketing architecture, campaign building blocks, behavioral personalization variables (e.g., dynamic fields), data segmentation, and targeting. Project Management Tool Proficiency: Experience tracking complex workflows using collaborative software such as Asana, Trello, Monday.com, Jira, or spreadsheets. High Tolerance for Ambiguity: A proactive “firefighter” mindset with the capacity to pivot quickly when priorities shift and a high resilience against operational friction. Preferred (Nice-to-Have) Qualifications Background in Tech or Media: Direct experience navigating the fast-paced matrix environment of a major technology or digital media organization. Basic SQL Familiarity: Ability to read/interpret basic SQL queries and reference the correct data tables (you won’t need to write or debug scripts from scratch, but you should know what a script is executing). Incentives & Rewards Experience: Prior exposure to referral programs, user incentives, or promotional loyalty campaigns. AI Literacy: Active enthusiasm for integrating AI prompting into daily administrative and workflow tasks to scale output. Benefits Our eligible talent get access to amazing benefits like subsidized health, vision, dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. Equal Opportunity Employer Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment‑one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive. #J-18808-Ljbffr Aquent

Vacancy posted 4 days ago
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