Channel Marketing Manager

Best Buy Ads is a retail media business with relationships as dynamic and data rich as consumer tech itself. With Best Buy Ads, our advertising partners can reach customers in the moments their brand matters most. Our audiences aren’t mindlessly filling carts. We’re with them as they learn, imagine, troubleshoot, try, buy, compare, and use. With Best Buy Ads, our clients are right there too. We help brands meet their goals with access to our audiences, inventory, and breadth of multi-channel solutions. Advertising with us is more than brand safe, it’s brand building. Join our team on a different kind of journey. As a Marketing Manager, you will set the vision and develop the marketing strategy for a specific business and set of partners to unlock both category growth and advertising revenue through a unique blend of offerings and high-value audiences. The marketing strategy will keep a lens on total company and macro industry trends while developing new initiatives to engage customers. This person will have a proven track record of effectively communicating the value proposition of key offerings, delivering on goals, and communicating effectively with executive-level vendors and internal leaders. The Marketing Manager works cross-functionally with internal and external partners to deliver strategic campaigns and thoughtful marketing solutions. This position will report to the Director or Sr. Manager of Partner & Category Marketing. This role is hybrid, which means you will be required to work on site Monday through Thursday at the Best Buy corporate office in Richfield, Minnesota, and can work virtually from home or another non‑Best Buy location on Friday. What you’ll do Evangelize Best Buy Ads solutions and value proposition to drive partner engagement, innovation, and business growth. Develop and execute strategic marketing plans that expand revenue opportunities and support category growth. Build and manage key partner relationships, providing consultative marketing expertise and strategic guidance. Leverage customer insights and shopping behavior data to optimize campaigns and enhance the customer journey. Lead large-scale campaigns and collaborate cross-functionally to deliver impactful partner strategies and business results. Forecast revenue, monitor business performance, and recruit, develop, and retain high-performing talent. Basic Qualifications 7+ years of progressive experience in Retail/Media/Marketing/Sales area Deep knowledge of digital media, online marketing technology and its competitive landscape Experience developing emerging talent or has shown exceptional leadership behavior What’s in it for you We’re committed to helping our people thrive at work and at home. Best Buy offers a range of benefits to support your overall well‑being and provide support as you need it, especially at key moments in your life. Competitive pay Great employee discount Financial savings and retirement resources Support for your physical and mental well‑being Best Buy is an equal opportunity employer. Position Type: Full time Location/Region: Minneapolis, MN (55423) #J-18808-Ljbffr