Director Public Affairs and Advocacy (DEV)
$50kBAT Inc
Director Public Affairs and Advocacy (DEV)
Winston-Salem, North Carolina
Reynolds American is evolving into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.
To achieve our ambition, we are looking for colleagues who are ready to join us on this journey. Tomorrow can't wait, let's shape it together!
REYNOLDS AMERICAN has an exciting opportunity for a Director of Public Affairs and Advocacy in Winston-Salem, NC.
Your key responsibilities will include:
- Manage comprehensive public affairs strategies from concept through execution, integrating earned media, paid amplification, digital engagement, grassroots and grasstops outreach, and influential third-party partnerships to advance organizational priorities in dynamic policy environments.
- Craft and evolve persuasive policy positioning and advocacy messaging that connects with policymakers, stakeholders, and diverse audiences across the political landscape.
- Collaborate closely with federal and state Government Affairs teams to ensure communications strategies reinforce legislative priorities, key policy objectives, and critical external engagements.
- Cultivate, activate, and oversee coalitions to broaden impact and reinforce credibility.
- Develop and execute innovative public affairs campaigns delivering strategic programs that drive visibility and results.
- Oversee integrated stakeholder engagement initiatives, third parties, grasstops relationship management, and thought leadership programming.
- Implement clear performance benchmarks and reporting frameworks, using analytics and real-time insights to evaluate effectiveness, optimize strategy, and improve campaign performance.
- Manage high-profile public affairs initiatives within established budgets, aligning resources strategically to maximize efficiency, return on investment, and measurable outcomes.
What are we looking for?
- 5–7+ years of political campaign and/or complex government relations experience in highly competitive, high-visibility environments.
- Demonstrated ability to operate effectively in bipartisan settings, building trust and advancing priorities across diverse political perspectives.
- Proven self-starter with a strong sense of ownership—able to navigate ambiguity, move with urgency, and deliver results with minimal direction.
- High degree of resilience, tenacity, and sound judgment; thrives under pressure and persists through challenges to achieve objectives.
- Collaborative, team-oriented leader who can influence without authority and work cross-functionally to drive alignment and impact.
- Strong business acumen with the ability to prioritize, allocate resources effectively, and execute campaigns that deliver maximum value.
WE ARE REYNOLDS AMERICAN—A member of the BRITISH AMERICAN TOBACCO GROUP
At Reynolds American, we are committed to our Purpose of creating A Better Tomorrow. This is what drives our people and our passion for innovation. See what is possible for you at REYNOLDS AMERICAN.
BELONGING, ACHIEVING, TOGETHER
Collaboration and teamwork underpin everything we do here at Reynolds American. We know that collaborating with colleagues is what makes us stronger and best prepared to meet our business goals.
SALARY AND BENEFITS OVERVIEW
Benefit Information
The following is a general summary of the competitive compensation and benefit plans we offer:
- 401(k) plan that offers opportunity to save on pre- and post-tax basis up to 50 percent of eligible compensation.
- Company matches 100 percent of employee pre-tax/Roth (401k) contributions up to six percent
- Company contributes an additional three percent to 401(k) whether employee participates or not
- Comprehensive health- and welfare-benefits package (including medical, dental, vision, and prescription drugs)
- Health Savings Account start-up contribution for employees who elect the high deductible health plan
- Flexible spending accounts for both Health Care and Dependent Care allowing employee to use pre-tax dollars to pay for qualified expenses during the calendar year
- Employee assistance program offering 8 free counselling sessions, per issue, each calendar year for employees and their dependents
- Company paid life insurance of 1x annual base pay ($50,000 minimum)
- Company paid accidental death or dismemberment insurance of 2x annual base pay ($50,000 minimum)
- Voluntary insurances offered at group rates: employee and dependent life insurance, AD&D insurance, critical illness, accident coverage, disability buy-up, and auto & home insurance
- Tuition reimbursement and student loan support
- Dependent Scholarship Programs
- Free confidential personal financial counselling service
- On-site health centers and 24/7 fitness centers at certain company locations
- A charitable giving matching grants program that enables employees to direct and double their donations to qualifying charitable organizations of their choice
- Health-care concierge service
- Volunteer service opportunities
- Extensive training opportunities
- Company vehicle for eligible employees
- Mobile phone allowance for eligible employees
- Paid Leave:
- Sick and Personal Time (exempt employees may be excused with pay for brief absences; non-exempt employees receive up to 6 days)
- Vacation (levels Below Senior Director receive 15 days (pro-rated during first year of service); Senior Director and Officers receive 25 days (pro-rated during first year of service)).
- Holidays (Nine company recognized and two annual personal holidays to be used at the employee's discretion)
- Paid Parental Leave + temporary reduced work schedule opportunity
- Funeral Leave
- Short-Term Disability Leave
- Long-Term Disability Leave
- Jury Duty Leave
- Military Leave
- Released Time for Children's Education
- Community Outreach Leave
- Other paid leave benefits, as required by state or local law
Your journey with us is not limited by boundaries; it is propelled by your aspirations. Join us at Reynolds American and become a part of an environment that thrives on internal advancement, where your career progression is not just a statement – it is a reality, we are eager to build together. Seize the opportunity and own your development; your next chapter starts here.
You will have access to online learning platforms and personalized growth programs to nurture your leadership skills.
We prioritize continuous improvement within a transformative environment, preparing for ongoing changes.
Reynolds American Inc. and its affiliated companies is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other status protected by law. Only applicants requiring reasonable accommodation for any part of the application and hiring process should contact us directly via email at View email address on click.appcast.io.
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