Digital Marketing Specialist

Job Description: Job Tittle: Digital Marketing Specialist Job#: 3042638 Job Tittle: Digital Marketing Specialist Location: Birmingham, Alabama (On-site) Role Overview We are seeking a detail-oriented Marketing Automation Specialist to support the execution and optimization of email marketing campaigns through Oracle Eloqua. This role is responsible for building and deploying email communications, creating audience segments, developing landing pages and forms, and supporting campaign performance reporting. The ideal candidate will have experience working in a fast-paced environment, managing multiple priorities, and maintaining a high level of accuracy. Key Responsibilities Create, test, and deploy email marketing campaigns using Oracle Eloqua. Build and maintain email templates, audience segments, landing pages, and embedded forms. Support campaign execution, quality assurance, and performance optimization. Monitor and analyze campaign results and provide reporting insights. Collaborate with marketing, communications, and business stakeholders to ensure successful campaign delivery. Conduct A/B testing and recommend improvements based on performance data. Ensure compliance with email marketing standards, regulations, and delivery best practices. Manage multiple projects and deadlines while maintaining attention to detail. Provide support for marketing technology platforms and user inquiries as needed. Required Qualifications 1+ year of experience with Oracle Eloqua Marketing Cloud. 2+ years of experience in email marketing or digital marketing campaign execution. Experience creating email templates, audience segments, landing pages, and embedded forms within a marketing automation platform. Intermediate proficiency with Microsoft Office applications, including Teams, Excel, Word, PowerPoint, and Outlook. Strong verbal and written communication skills, including the ability to present information in person and virtually. Exceptional attention to detail and commitment to accuracy. Preferred Qualifications Strong project management skills with experience managing multiple concurrent priorities. Working knowledge of email compliance and deliverability best practices, including CAN-SPAM requirements and email authentication protocols. Experience conducting A/B testing and analyzing results. Experience creating and maintaining Eloqua analytics and performance reports. Previous experience within the utilities industry. Prior experience in a customer support, technical support, or service-focused environment. Everforth Apex is a world-class IT services company that serves thousands of clients across the globe. When you join Everforth Apex, you become part of a team that values innovation, collaboration, and continuous learning. We offer quality career resources, training, certifications, development opportunities, and a comprehensive benefits package. Our commitment to excellence is reflected in many awards, including ClearlyRateds Best of Staffing® in Talent Satisfaction in the United States and Great Place to Work® in the United Kingdom and Mexico. Everforth Apex Benefits Overview: Everforth Apex offers a range of supplemental benefits, including medical, dental, vision, life, disability, and other insurance plans that offer an optional layer of financial protection. We offer an ESPP (employee stock purchase program) and a 401K program which allows you to contribute typically within 30 days of starting, with a company match after 12 months of tenure. Everforth Apex also offers a HSA (Health Savings Account on the HDHP plan), a SupportLinc Employee Assistance Program (EAP) with up to 8 free counseling sessions, a corporate discount savings program and other discounts. In terms of professional development, Everforth Apex hosts an on-demand training program, provides access to certification prep and a library of technical and leadership courses/books/seminars once you have 6+ months of tenure, and certification discounts and other perks to associations that include CompTIA and IIBA. Everforth Apex has a dedicated customer service team for our Consultants that can address questions around benefits and other resources, as well as a certified Career Coach. You can access a full list of our benefits, programs, support teams and resources within our 'Welcome Packet' as well, which an Everforth Apex team member can provide. Everforth Apex Systems is an equal opportunity employer. We do not discriminate or allow discrimination on the basis of race, color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, political affiliation, union membership, or any other characteristic protected by law. Everforth Apex will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you require an accommodation under the Americans with Disabilities Act to participate in an interview with a virtual recruiter or to use our website for a search or application, please contact our Benefits Department at View email address on click.appcast.io or View phone number on click.appcast.io. Please note that this contact information is strictly to be used for medical ADA accommodations and that no other inquiries will be answered. UnitedHealthcare creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Everforth Apex Systems. © 2026 Everforth, Inc. All rights reserved. Everforth Apex Systems is part of the Commercial Segment of Everforth, Inc. NYSE: EFOR 4400 Cox Road Suite 200 Glen Allen, Virginia 23060 Everforth Apex is an equal opportunity employer. We do not discriminate or allow discrimination on the basis of race, color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, political affiliation, union membership, or any other characteristic protected by law. Everforth Apex will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation in using our website for a search or application, please contact our Benefits Department at View email address on click.appcast.io or View phone number on click.appcast.io. (Do not submit resumes or solicit consultants to this email address). UnitedHealthcare creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Everforth Apex. #J-18808-Ljbffr