Brand Manager

Servier in the U.S. is a Boston-based, commercial‑stage biopharmaceutical company launched by Servier Group in 2018. As a privately held organization, Servier is uniquely positioned to advance cutting‑edge science, tackle underserved therapeutic areas and make patients the focus of every strategic decision. Role Summary The Senior Manager, Brand Marketing will be a key member of the Solid Tumor Marketing team, supporting U.S. commercial strategy and execution with a primary focus on treatments for IDH‑mutated glioma . The Senior Manager will report to the Director of Solid Tumor Marketing. This role will support brand strategy, tactical execution, and cross‑functional collaboration to drive awareness, adoption, and sustained growth in complex oncology markets. The ideal candidate brings strong oncology marketing experience , strategic thinking, and hands‑on execution expertise across sales enablement and digital marketing channels. This role offers the opportunity to shape brand strategy in high‑impact disease areas and play a visible role in advancing treatments for patients with significant unmet needs. At Servier, you’ll contribute to meaningful advancements in oncology while working in a patient‑focused, science‑driven, and collaborative culture. Primary Responsibilities Brand Strategy & Planning Support development of the U.S. strategic marketing plan for solid tumor brands and lead distinct workstreams to achieve business objectives and brand goals. Translate insights into recommendations to support annual brand plan, including goals, priorities, KPIs, and resource allocation. Apply market research, customer insights, and competitive intelligence to guide strategy and decision‑making. Leverage best practices from across the global organization and the broader industry. Own delivery of high‑quality promotional materials for sales force execution, including visual aids, leave‑behinds, training materials, and internal communications. Ensure marketing tactics are grounded in data and insights, leveraging innovative ways to communicate the value proposition of our product across key stakeholders. Partner with agencies to ensure creative excellence, consistency, and timely execution across channels. Influence strategic direction of peer‑to‑peer tactics and content, partnering with Thought Leader Liaisons to execute and optimize. Ensure all materials comply with legal, regulatory, and compliance standards. Collaborate with digital brand team to optimize content and delivery of marketing tactics across personal and non‑personal channels (e.g., website content, email campaigns, paid media, and other digital engagement tools). Cross‑Functional Collaboration Work closely with Sales, Training, TLLs, Medical Affairs, Market Access, HEOR, Regulatory, and Corporate Communications to ensure aligned messaging and coordinated execution. Collaborate closely with Sales leadership and the field force to implement brand strategy in alignment with regulatory and compliance guidelines. Partner with market research, customer insights, analytics, and 3rd parties to understand product performance and insights and optimize tactics. Serve on medical congress planning committees by representing solid tumor marketing interests and executing high‑impact congress activities. Leadership & Influence Lead cross‑functional projects and influence without authority in a matrixed organization. Present project outputs and impact effectively to leadership in context of overall brand performance and forward‑looking priorities. Education and Required Skills Bachelor’s degree in Marketing, Business, Life Sciences, or related field; MBA preferred. 5+ years in pharma/biotech commercial or related (strategy, market research, consulting, analytics) roles and 3+ years in marketing. Oncology marketing experience strongly preferred, particularly within solid tumors . Experience supporting rare or specialty oncology indications is a plus. Proven experience developing sales materials and leading digital marketing campaigns. Core Competencies Strong strategic, analytical, and problem‑solving skills. Demonstrated ability to manage complex projects in a fast‑paced, matrixed environment. Ability to manage project budgets, prioritize spend based on ROI, and hold agency partners accountable for high‑quality, on‑time delivery. Excellent written, verbal, and presentation skills. Deep understanding of U.S. pharmaceutical promotional regulations and compliance requirements. Travel and Location Boston based, Hybrid role reporting to the Boston Seaport office. Ability to travel up to ~25% as needed. Servier’s Commitment Servier is committed to modeling diversity, equity, and inclusion within the industry. We are dedicated to fostering an environment that maintains equitable treatment for all and we welcome applicants who are passionate, committed, and innovative individuals. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. Salary Range The salary range for this role is $147-168k. An employee’s pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, geographic location, performance, and business or organizational needs. We may ultimately pay more or less than the posted range, and the range may be modified in the future. Employees in this position are also eligible for Short‑Term and Long‑Term incentive programs. Servier also offers a competitive and comprehensive benefits package that includes benefits such as medical, dental, vision, flexible time off (Servier provides unlimited sick time and flex time, and does not accrue time off), 401(k), life and disability insurance, recognition programs among other great benefits (all benefits are subject to eligibility requirements). For more information on our benefits, please visit this link. #J-18808-Ljbffr