Senior Associate Brand Manager

Job Description: Support P&L management and financial analysis to drive profitability and achieve annual financial targets Conduct ongoing analysis of shipment and POS data to identify trends, opportunities, and risks, and develop action plans in response Support development and execution of advertising, promotional, and media plans in partnership with internal and external resources Help maintain and evolve consumer and customer-facing content, claims, and product benefit communication Leverage consumer data, macro trends, and category insights to evaluate new product extensions and adjacencies Partner with innovation and project management teams to bring new products to market on time and on brief Align brand channel strategy with sales team priorities Develop persuasive sales presentation materials for line reviews and brand initiatives Support pricing strategy development and alignment Requirements: 3-5 years of brand or product management experience in a CPG environment Demonstrated ability to manage multiple workstreams in a fast-paced, dynamic environment Strong analytical skills, comfortable with shipment data, POS trends, and P&L analysis Experience developing consumer-facing communications, media plans, and sales materials Ability to influence and drive alignment across a wide range of cross-functional stakeholders Clear, concise communicator, both verbally and in writing Experience supporting new product development with cross-functional partners Bachelor's degree required; MBA a plus Benefits: Flexible work options (remote) Generous paid time off Competitive salaries and bonus incentives 401K company match Competitive medical, dental, & vision insurance Pet insurance Annual fitness stipend Unmatched employee discount on all products Summer Hours LinkedIn Learning membership #J-18808-Ljbffr PurposeBuilt Brands