Marketing Coordinator

Job Description

Job Description

With innovative ropeways, the Doppelmayr teams ensure world records, eye-catching highlights and enthusiasm among customers and passengers. We develop mobility solutions for the future and high-performance material handling systems for use all over the world. This is made possible by our employees, who implement our unique projects and always generate enthusiasm with innovative ideas.

Doppelmayr USA, Inc. believes that by increasing the diversity of our teams we can create new perspectives and inspiring results and can make a difference in the communities of our employees, our customers, and the world. We encourage applications from women, minority groups, veterans, and people with disabilities and strive to make inclusion a part of everything we do.

The Marketing Coordinator will work closely with the sales team to manage new and existing social media channels for Doppelmayr USA to develop strategic marketing plans for the North American market and organize industry event participation at Doppelmayr.

Your Key Responsibilities:

Marketing Campaigns

• Coordinate company advertising in industry publications and digital platforms.
• Assist with press release distribution, connect with media outlets, and maintain a current media contact list.
• Coordinate with sales team on promotional materials, apparel, and brand development.
• Maintain promotional material inventory.
• Ensure marketing materials and communications align with company branding standards.

Event Coordination

• Coordinate logistics and planning activities for industry trade shows, conferences, customer events, and sales meetings.
• Manage booth preparations, marketing collateral, promotional material, and event communications.
• Coordinate travel arrangements and event support for sales team members.
• Attend industry events and assist as needed.
• Maintain productive relationships with industry organizations, vendors, customers, and external partners.

Social Media

• Develop, coordinate, and execute content strategies across social media channels including LinkedIn, Instagram, Facebook, YouTube, TikTok, and emerging platforms.
• Engage with customer-generated content on social media channels.
• Collaborate with customers and project teams to highlight new installations, products, services, and project milestones.
• Partner with Human Resources to promote career opportunities, employer branding initiatives, and recruitment campaigns.

Other Responsibilities

• Assist VP of Sales managing marketing budget.
• Act as liaison and facilitator of partner sponsorships.
• Work closely with Doppelmayr Group marketing team to ensure brand continuity at Doppelmayr USA subsidiary
• Be curious about ropeway industry marketing trends and topics related to Doppelmayr goals.
• Contribute to the development and implementation of strategic marketing plans.
• Support and collaborate with sales team on special projects as assigned.

Your Profile:

• Bachelor’s degree in marketing, Communications, Public Relations, Business, Graphic Design, English, or a related field.
• 3+ years of relevant marketing, communications, or digital marketing experience with a bachelor’s degree; OR
• 0-2 years of relevant experience with a master’s degree.
• Proficiency in Microsoft Office, specifically Word, Excel, and PowerPoint.
• Proficiency in Adobe Creative Suite including InDesign, Illustrator, Photoshop.
• Experience working within the mountain resort, outdoor recreations, transportation, construction, engineering, or related industries.

• Previous experience in professional business-to-business (B2B) marketing environment.
• A basic understanding of ropeway applications is a plus.
• Fluency in German is a plus.
• Experiences supporting trade shows, events and marketing campaigns.

Your Benefits

Doppelmayr USA offers:

• 401(k), including company match
• Health, dental, vision, and life insurance
• Health savings account
• Employee assistance program
• Paid time off

We do not accept applications or inquiries from third-party recruiting agencies or staffing firms. All candidates must apply directly through our official channels. Any unsolicited resumes or profiles submitted by third-party agencies will not be considered. We will not be responsible for any fees associated with unsolicited candidates.