CRM Coordinator

CRM Coordinator

The CRM Coordinator supports the execution and operations of customer relationship management (CRM) initiatives, with a primary focus on in-app banner workflows. This role partners closely with cross-functional teams and vendors to ensure timely execution, accurate reporting, and smooth day-to-day CRM operations. The ideal candidate is highly organized, detail-oriented, and comfortable managing multiple tools and processes.

Key Responsibilities

• Own the end-to-end in-app banner workflow, including execution and reporting, in partnership with the vendor Recurly Engage.
• Own the end-to-end email & push workflow, including execution and reporting, in partnership with the vendor Salesforce Marketing Cloud.
• Log, track, and help resolve issues across CRM platforms, including Salesforce Mkt Cloud, SDKs, Redfast, and related tools.
• Organize and maintain team assets, including naming conventions, calendars, and shared folders.
• Assist in maintaining documentation, playbooks, and internal CRM processes to support team efficiency and consistency.
• Provide coverage for CRM assignments when the Manager or Senior Manager is out of office, ensuring continuity of operations.
• Support day-to-day CRM coordination and operational tasks as needed.