Product Marketing Lead
$150k - $250kF2
About F2F2 is the AI platform for private markets investors, purpose-built to transform how institutional teams underwrite, diligence, and deploy capital. Our AI converts messy, unstructured deal materials into investment-grade insights in minutes, helping private credit funds, commercial banks, investment banks, and private equity firms make faster, more confident decisions.Backed by leading investors, including NFX and Y Combinator, F2 is building the future of vertical AI for finance. We are growing quickly across New York, San Francisco, and London.Role OverviewWe are hiring a Product Marketing Lead to become F2's founding product marketing leader and own how the market understands our company, product, and category.This is a hands‑on builder role with real ownership. You will create F2's positioning and messaging, quarterback product launches, build the sales enablement and customer‑insight systems that help us win, and turn our strongest market insights into high‑quality content.You will work at the center of Product, Growth, Sales, Customer Success, and leadership. The role reports to the Head of Growth, with our CEO serving as executive sponsor for F2's company narrative. This role is based in our New York City office and is fully onsite.What You'll DoOwn positioning and messaging: Build F2's messaging architecture, category narrative, buyer personas, value propositions, and canonical source of truth.Translate technical differentiation: Turn complex AI capabilities into clear commercial value for senior private‑markets and banking buyers.Quarterback product launches: Own the launch strategy, positioning, plan, timeline, readiness, enablement, and post‑launch learning for major releases.Build sales enablement: Create the decks, one‑pagers, battlecards, objection guides, proof points, and training that sellers actually use.Stay close to the field: Join prospect and customer calls to understand buyer language, objections, decision criteria, and competitive dynamics firsthand.Own customer and market insight: Build a structured voice‑of‑customer and win‑loss program, maintain our ICP and personas, and bring outside‑in insight to Product and leadership.Lead competitive intelligence: Monitor competitors and category shifts, identify recurring win and loss themes, and keep the field prepared.Shape commercial strategy: Turn customer and market evidence into recommendations on pricing, packaging, use cases, and new‑market opportunities.Own the editorial engine: Set the content strategy and personally draft or edit priority website copy, launches, case studies, thought leadership, and customer stories.Scale through partners: Manage agencies, freelancers, and specialist contributors while remaining accountable for the brief, voice, accuracy, and final quality.Build F2's social narrative: Own the voice, calendar, and day‑to‑day publishing cadence until a specialist partner is in place, then manage that partner.Strengthen paid creative: Provide Growth with the audience insight, customer language, proof points, hooks, and briefs behind high‑performing campaigns.You Might Be a Great Fit IfYou have 6 or more years of product marketing experience, including meaningful time at an early‑stage or high‑growth B2B software company.You have personally built or materially rebuilt positioning, messaging, launches, and sales enablement.You have marketed a complex or technical product to senior enterprise buyers in a high‑trust or regulated market.You are an exceptional writer and editor who can personally create the work, not just direct it.You have conducted customer, prospect, and win‑loss interviews and can turn qualitative evidence into commercial action.You know how to create sales assets and enablement systems that sellers adopt.You can lead cross‑functional launches, manage dependencies, and hold peers and executives accountable.You move comfortably between strategy and execution without waiting for a large team or perfect infrastructure.You can challenge founders and senior leaders constructively, then commit fully once a decision is made.Preferred QualificationsExperience as the first or founding product marketer at a Seed through Series B company.Experience in vertical AI, fintech, private markets, banking, enterprise data, or another complex regulated category.Direct exposure to private credit, private equity, commercial banking, investment banking, underwriting, or diligence workflows.Experience with pricing, packaging, category strategy, or new‑market entry.A portfolio that demonstrates outstanding positioning, writing, launches, enablement, and customer storytelling.Why F2Build from the ground up: Create the product marketing function at a fast‑growing vertical AI company.Define an emerging category: Shape how the intersection of AI and private markets is understood.Work on consequential problems: Help sophisticated financial institutions make better, faster investment decisions.Operate with real ownership: Work directly with founders, product leaders, sellers, and customers on decisions that materially affect company growth.Join a high‑caliber team: Work in person with an ambitious team across New York, San Francisco, and London.CompensationThe anticipated base salary range for this role is $150,000-$250,000, plus equity and benefits.The total rewards package at F2 includes base salary, equity in the form of stock options, and benefits. Our cash compensation and equity ranges are based on market data pulled from Pave. Offers are based on demonstrated experience, expertise, and performance in our interview process. For exceptionally senior candidates, final compensation may vary based on scope and experience.F2 is an equal opportunity employer. We consider qualified applicants without regard to race, color, religion, sex, gender identity or expression, sexual orientation, national origin, age, disability, veteran status, or any other characteristic protected by applicable law.#J-18808-Ljbffr F2
$163.2k - $244.8k
...half a billion (and growing!) learners around the world. Read our blog to learn more.About the role...We’re looking for a Product Marketing Lead to shape the go-to-market strategy for Duolingo’s most important product bets and drive adoption from insight to impact. You...SuggestedWork experience placement- ...communication will only be sent from @Rippling.com addresses.About the roleWe’re looking for a highly strategic and hands-on Product Marketing Manager to own the go-to-market strategy and narrative for Rippling Data Cloud.With the launch of Data Cloud, we are fundamentally...SuggestedWork at office3 days per week
$160k - $220k
...’s next, this is the right place to build a fulfilling career.Product Market Research LeadProduct Transformation DisciplinePosition SummaryOur... ...Harriman is currently recruiting for a Market Research Lead to join the Product Transformation Discipline within the Investor...SuggestedFull timeLocal area- ...’s reach while doing the most important work of your career.About the teamOur Product Marketing team’s mission is to generate customer insights that inform Stripe’s product strategy, and lead go-to-market for our suite of products. Product Marketing is a highly cross-functional...Suggested
$190k - $230k
...Park Capital and Insight Partners. Join us in shaping the future of hospitality!About the RoleWe're looking for a seasoned Product Marketing Lead to run and scale the impact of product marketing across Canary. You'll manage an existing team of top PMMs and act as the connective...SuggestedFull timeWork at officeShift work3 days per week- About the team:The PSO team (Product Solutions & Operations) is responsible for bringing priority global products to market and driving their adoption and growth in the region. We... ...looking for an experienced Product Marketing Lead (what we call Product Solutions &...Temporary work
$172.8k - $216k
...AI systems for the world’s most important decisions. Scale’s product marketing team is responsible for developing and executing strategies that... ...data and full-stack technologies that power the world's leading models, and help enterprises and governments build, deploy, and...Full time$231.37k - $257.08k
...smarter and move faster in more than 200 markets. By combining global corporate cards and... ...messaging and positioning, and translates our products and features into tangible customer... ...ll doWhat You'll DoAs a Product Marketing Lead at Brex, you'll drive end-to-end storytelling...Work at officeRemote workWork from home3 days per week$25k
...humans. With our technological savvy and fan-first attitude we’re simplifying and modernizing the ticketing industry. As a Product Marketing Lead, reporting to the Head of Product Marketing, you will be responsible for core positioning, messaging and go-to-market of key...Work at officeLocal areaWork from homeHome office$150k - $190k
...AI-powered platform across CTV and social.As Smartly expands its omnichannel video and DSP ecosystem, we are looking for a Product Marketing Lead to own a critical growth pillar: leading end-to-end CTV go-to-market across agencies and brand advertisers, and defining and...Worldwide$141k - $205k
Drive the go-to-market (GTM) strategy and execution for Rich Business Messaging (RBM) and Lead Generation products to accelerate market adoption.Lead user research and market analysis to generate insights, using this data to make valued business recommendations that influence...- ...New market entries. Own positioning, narrative, pricing story, competitive strategy, and launch execution for Rho’s entry into new product categories, several per year, against entrenched incumbents. Build the entry playbook that makes each launch faster than the last...Immediate startFlexible hours
$144k - $240k
...About WRITER WRITER is where the world's leading enterprises orchestrate AI-powered work. Our vision is to expand human capacity... ...for the Fortune 500 — and our platform is expanding fast. As a product marketing lead, you'll own the go-to-market strategy for new products and...Full timeWork at officeLocal areaFlexible hours$23 per hour
...data points from emails to text messages, marketing copy, investment accounts, filings, and... ...down since. We have a world-class team and product competing against legacy software that... ...a full-time role as a Product Marketing Lead, located onsite in New York, NY. We’re looking...Full timeImmediate start$170k - $200k
...real world value. THE WORK: We’re looking for an experienced Product Marketer with a background in the blockchain, traditional finance, and... ...the market. You’ll craft clear, differentiated positioning and lead go-to-market strategies that translate technical capabilities...Full timeWork at officeLocal area$145k - $175k
...A dynamic technology company in the United States seeks a Product Marketer to lead its marketing strategies. This high-impact role involves shaping the company's market communication and driving product release initiatives. The ideal candidate has over 5 years of B2B...$160k - $180k
...speak with you!About the role:We are seeking a Vice President to lead mid-market sales and the launch of Verve Ads Manager. This high-impact... ...go-to-market strategy for Ads Manager in collaboration with product, product marketing, and executive leadership, positioning the...Work at officeLocal area3 days per week- ...About The Job We are hiring a Product Marketing Lead / Director of Product Marketing to lead how we position, package, and communicate zerohash’s rapidly evolving product roadmap. Reporting to the CMO, you will be the connective tissue between Product, Marketing and Revenue...Immediate startWork from homeShift work
$249k - $307k
...applied to a range of vehicle platforms and product use cases. The Waymo Driver has provided... ...across 15+ U.S. states. On the Waymo Marketing team, you will help to connect people... ...to our Group Product and Growth Marketing Lead. You Will Own end-to-end go-to-market...Full timeTemporary workRemote workFlexible hours- ...JPMorgan Chase & Co. seeks a Market and Product Expansion Manager to analyze pricing and market trends, tailor product collateral, and drive regulatory-compliant expansion initiatives. You will collaborate across product, technology, legal, risk, compliance, and operations...
- F2 is hiring a Product Marketing Lead to become the founding product marketing leader and own how the market understands our company, product, and category. This hands-on role sits at the center of Product, Growth, Sales, Customer Success, and leadership, reporting to...
- Triwill Group is seeking a Senior Product Marketing Manager (IC4) based in the United States. You will sit at the intersection of product, engineering, sales, demand generation, and developer relations to bring complex technology to market. The role combines strategic positioning...
$151k - $180k
A leading sales technology company is searching for a Senior GTM Innovation/Product Marketing Manager. This strategic role focuses on driving integration between marketing and sales, enhancing product positioning, and executing go-to-market strategies. The ideal candidate...Remote job- GlossGenius is looking for a Senior Product Marketing Manager in New York to lead the go-to-market strategy for larger service businesses in beauty, wellness, health, and fitness. This role will require collaboration across various departments to enhance growth and messaging...
- ...building the mortgage for retirement, unlocking market ownership, and making wealth accessible... ...every American. Our mission is to create products, platforms, and a credit marketplace that... ...told. We are hiring a Product Marketing Lead to help turn Basic Capital into a...
- Comet is seeking a motivated Technical Product Marketing Manager to join our Marketing team. This fully remote role reports to the VP of Marketing and collaborates with Product, Sales, and engineering to deliver compelling messaging for technical audiences. You will drive...Remote jobFlexible hours
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- adMarketplace is looking for a Senior Product Marketing Manager to own the product marketing strategy and commercialization for a group of products... ...competitive strategy. As a senior product marketer, you will lead cross-functional launches, establish success metrics, and...
- Gen is seeking a Lead Manager, Product Marketing & GTM - Freemium to drive end-to-end marketing positioning, messaging, launch strategy, and integrated GTM across the Freemium portfolio (Avast, AVG, Avira, CCleaner). This role sits at the center of Product, Brand, Growth...
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