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MarTech Configuration Senior

$103.45k - $197.73k

USAA

Why USAA?

At USAA, our mission is to empower our members to achieve financial security through highly competitive products, exceptional service and trusted advice. We seek to be the #1 choice for the military community and their families.

Embrace a fulfilling career at USAA, where our core values – honesty, integrity, loyalty and service – define how we treat each other and our members. Be part of what truly makes us special and impactful.

We are proud to support active-duty military spouses. USAA roles may offer remote or hybrid flexibility for active-duty military spouses consistent with applicable policy and business needs.

The Opportunity

As a dedicated MarTech Configuration Senior, you will serve as a direct representative of the business on an agile team. Attain, understand, and communicate business vision and needs in order to write and refine user stories, prioritize work, and provide guidance to technical teams. Use critical thinking, problem solving, and Agile principles to partner with business owners, subject matter experts, and the development team to build effective solutions. Possess an advanced knowledge and understanding of and ability to work within multiple delivery methodologies, including Agile and other approaches, to deliver business value.

This role is remote eligible in the continental U.S. with occasional business travel. However, individuals residing within a 60-mile radius of a USAA office will be expected to work on-site four days per week.

What you'll do:

  • Works with business and Subject Matter Experts to understand business strategy and vision and then writes, refines, accepts and prioritizes stories and/or features to support effective and compliant solutions while balancing investment and business value.

  • Owns and maintains a prioritized work backlog for one or more Agile teams. Product backlog includes complete user stories with acceptance criteria so that they are consumable and testable by the Agile team or program. Reviews and accepts output of I/T and/or business development to ensure specified acceptance criteria have been completed.

  • Serves as direct representative of the business with one or more delivery teams, representing the customers' perspective throughout the product delivery cycle.

  • Participates in a cross-functional team of user experience partners, designers, business analysts, developers, testers and others to develop, execute and release in alignment with program and/or product road maps.

  • Partners with sponsors, stakeholders, and IT to facilitate, define and document relevant business processes, gaining an advanced understanding of the needs, measures, and risks & controls for the improvement area.

  • Prepares the business for the change and provides tactics and metrics for benefits, adoption, and risk. Leverages existing change management routines, as needed.

  • Works with different technologies, internal and external to have oversight of development, testing and controls.

  • Applies advanced knowledge in the business development/execution discipline, regularly seeking out opportunities to enhance, improve and advance the function.

  • Coaches and mentors other Product Owners.

  • Demonstrates advanced knowledge in multiple business or system domains and capable of leading development across multiple teams at the project or program level.

  • Ensures risks associated with business activities are effectively identified, measured, monitored, and controlled in accordance with risk and compliance policies and procedures.

What you have:

  • Bachelor's degree; OR 4 years of relevant education and/or experience.

  • 6 years of experience in process improvement, project delivery, business/requirements analysis or directly related to supported business operations/product line.

  • Advanced knowledge of Microsoft Office products, applicable databases and product management tools.

  • Advanced knowledge of multiple technical software delivery methodologies (i.e., Agile, Waterfall, SAFe).

  • Advanced experience analyzing business requirements, process flows and use cases to identify opportunities to streamline business processes in accordance with risk management framework and regulatory requirements.

  • Advanced knowledge and demonstrated use of Process Engineering methodologies.

  • Advanced ability to independently work to gather business requirements, process flows and use cases to develop and deliver on business capabilities within the approved methodology, writing user stories, and following the development process through user story acceptance.

  • Experience in analyzing business requirements and ability to identify opportunities to drive decisions and streamline business processes in accordance with risk management framework and regulatory requirements.

What sets you apart:

  • 6 years of hands-on experience configuring enterprise MarTech platforms such as Salesforce Marketing Cloud, Pega, Adobe or similar, with deep expertise in at least one platform.

  • Proven ability to quickly learn and apply new marketing technologies, demonstrating strong learning agility across multiple tools, data models, and orchestration frameworks.

  • Experience translating business and marketing requirements into technical configurations including audience logic, decisioning rules, workflows, and outbound campaign execution.

  • Strong foundation in campaign orchestration and decisioning, with experience building and managing batch, trigger-based, and event-driven Marketing communications across channels.

  • Demonstrated ability to serve as a configuration lead or power user, owning day-to-day platform execution while reducing dependency on engineering teams.

  • Experience working across complex MarTech ecosystems, integrating tools across CRM, CDP, decisioning engines (e.g., Pega), and outbound delivery platforms.

  • Ability to partner effectively with IT, engineering, and architecture teams, translating marketing use cases into scalable, technically feasible solutions.

  • Working knowledge of data structures and segmentation logic across platforms, including audience modeling, identity stitching concepts, and data flow dependencies.

  • Experience standing up or refining operational processes (intake, QA, governance, naming conventions, documentation) that enable scalable and consistent campaign execution across tools.

  • Strong problem-solving skills with the ability to troubleshoot configuration, data, and campaign issues directly within platforms, adapting quickly to platform-specific constraints.

  • US military experience through military service or a military spouse/domestic partner

Compensation range: The salary range for this position is: $103,450 - $197,730.

USAA does not provide visa sponsorship for this role. Please do not apply for this role if at any time (now or in the future) you will need immigration support (i.e., H-1B, TN, STEM OPT Training Plans, etc.).

Compensation: USAA has an effective process for assessing market data and establishing ranges to ensure we remain competitive. You are paid within the salary range based on your experience and market data of the position. The actual salary for this role may vary by location.

Employees may be eligible for pay incentives based on overall corporate and individual performance and at the discretion of the USAA Board of Directors.

The above description reflects the details considered necessary to describe the principal functions of the job and should not be construed as a detailed description of all the work requirements that may be performed in the job.

Benefits: At USAA our employees enjoy best-in-class benefits to support their physical, financial, and emotional wellness. These benefits include comprehensive medical, dental and vision plans, 401(k), pension, life insurance, parental benefits, adoption assistance, paid time off program with paid holidays plus 16 paid volunteer hours, and various wellness programs. Additionally, our career path planning and continuing education assists employees with their professional goals.

For more details on our outstanding benefits, visit our benefits page on USAAjobs.com.

Applications for this position are accepted on an ongoing basis, this posting will remain open until the position is filled. Thus, interested candidates are encouraged to apply the same day they view this posting.

USAA is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

If you are an existing USAA employee, please use the internal career site in OneSource to apply.

Please do not type your first and last name in all caps.

Find your purpose. Join our mission.

USAA is unlike any other financial services organization. The mission of the association is to facilitate the financial security of its members, associates and their families through provision of a full range of highly competitive financial products and services; in so doing, USAA seeks to be the provider of choice for the military community. We do this by upholding the highest standards and ensuring that our corporate business activities and individual employee conduct reflect good judgment and common sense, and are consistent with our core values of service, loyalty, honesty and integrity.

USAA attributes its long-standing success to its most valuable resource: our 35,000 employees. They are the heart and soul of our member-service culture. When you join us, you'll become part of a thriving community committed to going above for those who have gone beyond: the men and women of the U.S. military, their associates and their families. In order to play a role on our team, you don't have to be connected to the military yourself – you just need to share our passion for serving our more than 13 million members.

USAA is an EEO/AA Employer - applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, genetic information, sexual orientation, gender identity or expression, pregnancy, protected veteran status or other status protected by law.

California applicants, please review our HR CCPA - Notice at Collection ( here.

USAA is an EEO/AA Employer - applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, genetic information, sexual orientation, gender identity or expression, pregnancy, protected veteran status or other status protected by law.

Vacancy posted 6 days ago
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