Director, Social Media

Director, Social Media

This is a full-time, in-person position located in Indianapolis, Indiana.

About the Director, Social Media

The Director, Social Media will shape and lead the social identity of Audiochuck's brands across key platforms. This role goes far beyond managing a content calendar. It is an opportunity to build community, deepen audience loyalty, and convert casual listeners into devoted fans.

You will blend creative instinct with data-driven decision-making, lead a small team of talented creators, and collaborate closely with editorial, production, marketing, and revenue teams to bring Audiochuck's stories to life in platform-native ways.

The ideal candidate understands that our audience does not just consume content. They theorize, advocate, and actively engage. You will meet them where they are and help drive the next chapter of Audiochuck's growth.

What You'll Do

Build and Lead the Social Strategy

• Develop and continuously evolve a platform-specific social strategy that drives engagement, discovery, and audience retention
• Own daily, weekly, and monthly content calendars aligned to quarterly and long-term goals
• Define KPIs for each platform and use performance data to optimize cadence, formats, and engagement strategies
• Stay ahead of emerging platforms, algorithm shifts, and new formats, bringing forward-thinking insights to the team

Create Content Worth Sharing

• Partner with reporters, producers, and marketing stakeholders to plan and produce original social content from ideation through execution
• Transform long-form content into compelling, native short-form formats built for each platform
• Build systems that ensure factual accuracy and uphold strict editorial standards across all social content
• Serve as guardian of Audiochuck's brand voice, maintaining consistency and authenticity across platforms

Grow the Business

• Partner with the revenue team to develop short-form assets supporting paid partnerships
• Provide regular reporting and strategic insights to identify growth opportunities and creative optimizations
• Use data to guide smarter, performance-driven creative decisions

Lead and Develop a High-Performing Team

• Lead and mentor a small team of content creators and coordinators
• Foster a culture of creativity, collaboration, and editorial integrity
• Manage external vendors and freelancers as needed to support social initiatives

What You Will Bring to the Table

• 6+ years of experience in non-fiction social media content creation with a track record of building large, engaged audiences
• Deep understanding of journalistic, ethical, and legal considerations within true crime and justice reporting
• Proven ability to develop and execute social strategies that grow brand and creator accounts
• Strong portfolio of engaging vertical video content and expertise across major social platforms
• Exceptional copywriting and editing skills
• Experience coaching and developing high-performing teams
• Collaborative mindset with the ability to work fluidly across editorial, production, marketing, and leadership
• Strong organizational and communication skills with ability to manage multiple projects simultaneously

What Audiochuck Will Bring to the Table

• Commitment to intentional leadership development
• Dedication to company culture and promoting mental health
• A collaborative and passionate team aligned around advocacy and impact
• Opportunity to shape the social presence of one of the leading true crime networks
• Competitive base salary and bonus incentives
• Comprehensive benefits package
• 401(k) retirement plan with employer match
• Generous paid time off
• Team events and company-sponsored activities