Senior Product Marketing Manager

Range is creating AI-powered solutions to eliminate financial complexity for our members. We’re transforming wealth management through the perfect blend of cutting‑edge technology and human expertise. We’re obsessed with member experience! We’ve built an integrated platform that tackles the full spectrum of financial needs–investments, taxes, retirement planning, and estate management–all unified in one intuitive system. Backed by Google’s Gradient Ventures and Cathay Innovations, we’re in hyper‑growth mode and looking for exceptional talent to join our starting lineup. Every Ranger at this stage is shaping our culture and way of life—from former CEOs and startup founders to experts from leading hedge funds and tech companies. If you’re ready to build something that truly matters in financial services, bring your talent to Range. Here, you’ll make a genuine impact on how people manage their financial lives while working alongside a team that celebrates wins, makes big decisions, and blazes new trails together. About The Role We’re looking for a strategic, creative, and data‑driven Senior Product Marketing Manager to help define how our products are positioned, launched, and adopted in the market. As a PMM, you’ll be the bridge between our product, marketing, sales, and customer success teams — ensuring we deeply understand our customers, clearly articulate our value, and drive growth across the product lifecycle. We’re excited to hire this role at Range's Headquarters in McLean, VA. All of our positions follow an in‑office schedule Monday through Friday, allowing you to collaborate directly with your team. If you’re not currently based in the area but love what you see, let’s discuss relocation as part of your journey to joining us. What You’ll Do With Us Lead product launches from strategy to execution — defining positioning, messaging, and go‑to‑market plans that drive awareness, adoption, and revenue. Conduct customer interviews, competitive research, and market analysis to inform product strategy and identify new opportunities. Develop clear, compelling messaging that differentiates our products and resonates with key buyer personas. Partner with sales to create enablement materials (decks, one‑pagers, battlecards) and train the team on product value, positioning, and competitive differentiation. Work with demand generation and content marketing teams to develop campaigns and thought leadership that support launches and ongoing product adoption. Collaborate closely with product management to influence strategy based on market feedback and customer needs. Measure the success of marketing programs, launches, and campaigns — reporting on key KPIs like adoption, awareness, and engagement. Prepare internal teams to champion Range's value proposition with purpose‑built tools, clear messaging frameworks, and hands‑on training. What Will Set You Apart 6+ years of experience in product marketing Strong understanding of GTM strategy, product positioning, and messaging development Excellent storytelling, writing, and communication skills Proven ability to collaborate cross‑functionally and influence without direct authority Comfort with data‑driven decision‑making and performance measurement Startup and/or direct‑to‑consumer experience Benefits Health & Wellness: 100% employer‑covered medical insurance for employees (75% for dependents), plus dental and vision coverage 401(k): Retirement savings program to support your future Paid Time Off: Dedicated time to reset and recharge plus most federal holidays Parental Leave: Comprehensive leave policy for growing families Meals: Select meals covered throughout the week Fitness: Monthly movement stipend Equity & Career Growth: Early exercise eligibility and a strong focus on professional development Annual Compensation Reviews: Salary and equity refreshes based on performance Boomerang Program: After two years at Range, you can take time away to start your own company. We’ll hold your spot for 6 months and pause your equity vesting, which resumes if you return Range is proud to be an equal opportunity workplace. We are committed to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. As a company, we are committed to designing products, building a culture, and supporting a team that reflects the diverse population we serve. #J-18808-Ljbffr Range