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Associate Planning Director (Health)

$75k - $180k

Grey US

At GREY , part of WPP, we create Famously Effective ideas that move people, business, and the world forward – harnessing the power of creativity to solve business problems – for the world’s most influential brands. Our core values – creativity, unity, empathy, and service – power the work we do in each of our 25+ studios across six continents. About WPP WPP is the trusted growth partner for the world’s leading brands. We unite cutting‑edge media intelligence and data solutions, world‑class creativity, next‑generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open – to help our clients navigate change, capture opportunity and deliver transformational growth. Position Overview The Associate Planning Director is responsible for serving as strategic lead on one or two small accounts and providing strategic support on larger, integrated accounts. The role includes leading smaller new‑business opportunities with a degree of autonomy, understanding clients’ specific markets, competition, and target audience insights, and translating those insights into actionable brand strategy. The director ensures the planning team continuously develops strategic skill sets to uncover the most compelling insights and differentiate a brand in a compelling perspective, constantly pushing to make Famously Effective work. Key Responsibilities Lead one or two client relationships and serve as consultant with clear strategic advice. Partner with other agency departments to ensure strategic thinking is incorporated throughout agency work. Lead the strategic component of new‑business pitches. Serve as lead team member on the brand team, ensuring the quality of strategic and creative deliverables. Develop an immersive understanding of market dynamics, customer mindset, competitive environment, brand goals, and industry trends to deliver insights that inspire creative teams and create measurable marketing impact. Own and command client relationships at senior levels. Develop strategic deliverables, including competitive analysis, brand positioning, creative core idea, market research synthesis, creative brief, workshops, and brand plans. Uncover key customer market insights as the basis for strategies and communication that change perceptions and influence behavior to create a competitive advantage. Lead brand and creative strategy development, including positioning, targeting, and creative briefs that inspire great creative. Craft well‑written insight‑strategy presentations for new and existing business, with the ability to analyze, reflect, distill, and story‑tell. Develop, direct, and evaluate quantitative and qualitative research that answers key questions and provides fodder for insight identification. Manage and mentor the team to foster engagement through learning and development, leading to career growth at all levels. Contribute to the overall agency culture through exemplary modeling of our core values. Work cross‑functionally within the agency to ensure the successful and innovative execution of approved strategies. Serve as a thought leader and subject‑matter expert within the agency, with clients, and within the industry at large. What You Will Need Skilled in storytelling and public speaking. Experienced in leading new‑business presentations and workshops. 6–8 years of experience in advertising or a related industry. Deep expertise in oncology. Who You Are Creative: Able to put together two things to create a third thing no one has seen before. Productive: Act on ideas to make things happen and get stuff done. Collaborative: Focused on the greater good versus personal gain. Adaptable: Ready and able to embrace change. Compensation & Benefits Pay Range: $75,000 – $180,000 USD. We believe great work happens when we’re together, fostering creativity, collaboration, and connection. That is why we’ve adopted a hybrid approach with required in‑office days. If you require accommodations or flexibility, please discuss these with the hiring team during the interview process. We offer a competitive benefits package. For more details, please consult our benefits information. Equal Opportunity GREY is an equal‑opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. Please be aware of recruiting fraud. GREY does not conduct interviews via instant messaging platforms and will never request personal financial information such as bank account numbers, credit card information, or payment of any kind during the hiring process. All legitimate communication will come from an official @GREY.com email address. If you suspect fraudulent activity, please report it to us immediately. #J-18808-Ljbffr Grey US

Vacancy posted 13 hours ago
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