Field Marketing Manager - Partners & Alliances

Field Marketing Manager – Partners & Alliances Field Marketing Manager – Partners & Alliances Get AI-powered advice on this job and more exclusive features. At Genpact, we don’t just keep up with technology—we set the pace. AI and digital innovation are redefining industries, and we’re leading the charge. Genpact’s AI Gigafactory, our industry-first accelerator, is an example of how we’re scaling advanced technology solutions to help global enterprises work smarter, grow faster, and transform at scale. From large-scale models to agentic AI, our breakthrough solutions tackle companies’ most complex challenges. If you thrive in a fast-moving, innovation-driven environment, love building and deploying cutting-edge AI solutions, and want to push the boundaries of what’s possible, this is your moment. Genpact (NYSE: G) is an advanced technology services and solutions company that delivers lasting value for leading enterprises globally. Through our deep business knowledge, operational excellence, and cutting-edge solutions – we help companies across industries get ahead and stay ahead. Powered by curiosity, courage, and innovation , our teams implementdata, technology, and AI to create tomorrow, today. Get to know us at genpact.com and on LinkedIn, X, YouTube, and Facebook. Inviting applications for the role of Field Marketing Manager/ Partner Marketing Lead We’re seeking a collaborative and detail-oriented Field Marketing Specialist to support and execute partner-aligned marketing initiatives across key regions. This role is ideal for someone who thrives at the intersection of marketing, sales, and strategic partnerships. You’ll work closely with alliance partners, sales teams, and cross-functional marketing stakeholders to drive joint demand generation, co-branded events, and campaigns that accelerate pipeline and partner engagement. Key Responsibilities: Support the planning and execution of field marketing programs in partnership with strategic alliances (e.g., AWS, Salesforce, ServiceNow, etc.). Coordinate and manage logistics for co-branded events, webinars, and account-based marketing campaigns. Customize national and global campaigns to fit partner-specific messaging and regional nuances. Collaborate with partner marketing and sales to track performance, leads, and ROI for all partner-led initiatives. Ensure brand and message consistency across all partner-facing materials. Maintain and update campaign calendars, track deliverables, and ensure deadlines are met. Assist with reporting, lead management, and follow-up processes in systems like Salesforce, Marketo, and other automation tools. Qualifications: Bachelor’s degree in Marketing, Business, Communications, or a related field. Experience in B2B marketing; experience with partners or alliances is a plus. Strong organizational skills and the ability to manage multiple concurrent projects. Excellent written and verbal communication skills. Proficiency in tools like Salesforce, Marketo, and Microsoft Office. Comfortable working in a matrixed environment with various internal and external stakeholders. Experience with Big 4/ Global SI or Regional SI Preferred: Previous experience supporting tech ecosystem partners or working in a field marketing capacity. Familiarity with co-marketing agreements and MDF (Market Development Fund) processes. Ability to travel occasionally for events or partner meetings. Location and Travel This is a remote, work from home position. Travel tends to fluctuate depending on client needs but typically very limited. The approximate annual base compensation range for this position is $100-110K. The actual offer, reflecting the total compensation package plus benefits, will be determined by a number of factors which include but are not limited to the applicant’s experience, knowledge, skills, and abilities; geographic location; and internal equity. Lead AI-first transformation – Build and scale AI solutions that redefine industries Make an impact – Drive change for global enterprises and solve business challenges that matter Accelerate your career —Gain hands-on experience, world-class training, mentorship, and AI certifications to advance your skills Grow with the best – Learn from top engineers, data scientists, and AI experts in a dynamic, fast-moving workplace Committed to ethical AI – Work in an environment where governance, transparency, and security are at the core of everything we build Thrive in a values-driven culture – Our courage, curiosity, and incisiveness - built on a foundation of integrity and inclusion - allow your ideas to fuel progress Come join the 140,000+ coders, tech shapers, and growth makers at Genpact and take your career in the only direction that matters: Up. Let’s build tomorrow together. Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values respect and integrity, customer focus, and innovation. Furthermore, please do note that Genpact does not charge fees to process job applications and applicants are not required to pay to participate in our hiring process in any other way. Examples of such scams include purchasing a 'starter kit,' paying to apply, or purchasing equipment or training. Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Marketing Industries Business Consulting and Services Referrals increase your chances of interviewing at Genpact by 2x Sign in to set job alerts for “Marketing Manager” roles. 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