Product Marketing Senior Manager, Strategic Partnerships
$143.4k - $216.9kSalesforce
Job Overview We are looking for a Product Marketing Senior Manager to join our Strategic Tech Partner Marketing team, focusing on our top Strategic Partnerships (Google, AWS, Anthropic, OpenAI, etc.). In this role you will own a wide variety of co‑marketing initiatives spanning joint go‑to‑market strategy, content development, customer storytelling, enablement, and partner‑facing activation. Team Description Our marketers craft inspirational stories and deliver groundbreaking experiences. We develop campaigns, go‑to‑market programs, joint content, events, and sales enablement with strategic technology partners, and drive co‑marketing impact across the organization. Responsibilities Joint Go‑To‑Market Strategy & Messaging – develop joint value propositions, partner narratives, and integrated messaging frameworks that align Salesforce products with partner platforms. Content & Thought Leadership – create compelling blogs, technical articles, and social‑ready assets in close collaboration with partner teams; coordinate internal SME review and partner approvals. Customer Story Program – own the joint customer story pipeline; partner with AEs and partner counterparts to secure approvals and produce story slides, blogs, video scripts, PR placements. Campaign & Digital Activation – partner with digital, demand‑gen, and social teams to develop and execute integrated co‑marketing campaigns, including new formats such as community campaigns, AMAs, and paid media extensions. Event Support & Execution – drive Salesforce + partner presence at flagship events (Dreamforce, World Tours, AWS re:Invent, Google Cloud Next, partner‑hosted summits); develop event content, source and prep customer speakers, produce materials. Quarterly Planning & Reporting – own quarterly co‑marketing planning with AWS and Google stakeholders, build visual plans, present to leadership, and report on key metrics tied to pipeline, consumption, and content performance. Cross‑Functional Alignment – act as connective tissue between Product Marketing, Corporate Communications, Brand, Digital, and partner‑side marketing teams, ensuring joint programs are on‑brand and on‑strategy. Budget Management – manage and track co‑marketing budget submissions and vendor SOWs with fiscal discipline. Required Skills 8‑10 years of experience in product marketing, partner marketing, field marketing, integrated campaigns, or go‑to‑market roles, ideally with a B2B SaaS or cloud technology background. Experience working within hyperscaler or cloud partner ecosystems (AWS, Google Cloud, Microsoft Azure, or equivalent). Strong content creation skills – able to develop messaging frameworks, sales plays, customer narratives, thought leadership blogs, event/webinar content. Exceptional storytelling ability – translate complex technical integrations into clear, differentiated, customer‑relevant value propositions. Data‑driven mindset – set, track, and report on measurable marketing metrics tied to pipeline and consumption goals. Proven cross‑functional collaboration – align with global peers, partner counterparts, field sales, and executive stakeholders. Outstanding organizational skills – balance multiple high‑priority workstreams against tight deadlines. Confident presenter – comfortable speaking to audiences of all sizes, including executive briefings and partner QBRs. Hands‑on executor – move between strategy and detailed tactical delivery. Preferred Skills Familiarity with Salesforce products and the Agentforce / AI ecosystem. Experience marketing in or around AI, LLMs, or agentic technology. Comfort working in external partner‑facing channels and co‑developing content. Understanding of AWS Marketplace procurement motions and/or Google Cloud go‑to‑market models. Benefits Compensation for this position is $143,400 – $216,900 annually, based on location, job level, knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Benefits include time‑off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and employee stock purchasing program. Additional details are available at Equal‑Opportunity Statement Salesforce is an equal‑opportunity employer and maintains a non‑discrimination policy for all employees and applicants. All employment decisions are based on merit, competence, and qualifications, without regard to race, religion, color, national origin, sex, sexual orientation, gender identity or expression, transgender status, age, disability, veteran or marital status, political viewpoint, or any other legally protected classification. #J-18808-Ljbffr Salesforce
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