Marketing Coordinator II

Marketing Coordinator II

Location: Burbank, CA 91505 Pay rate: $25.00 - $29.75/hr Work schedule: Hybrid structure | 3 days on-site per week (Tuesday through Thursday are the typical on-site days for the team). 5 days per week (40 hours). Overtime is not required or expected.

Overview

The Marketing Coordinator II (Marketing Associate) joins the North America Marketing department of Warner Bros. Discovery Consumer Products (WBDCP). WBDCP extends the Studio's powerful portfolio of entertainment brands—such as Harry Potter, DC, Animation, and Discovery—into retail merchandising, toys, fashion, home décor, and promotional partnerships. Reporting directly to the Marketing Director, this role assists in planning, executing, and auditing consumer and retail marketing campaigns that drive customer engagement, support sell-through initiatives across North American retail accounts, and align with core brand objectives.

Job Specifications

Key Responsibilities

• Strategic Timeline Management: Manage marketing timelines and project milestones while maintaining clear, collaborative communication with cross-functional internal business units and external partners.
• Financial & Budgetary Support: Provide operational oversight for the Advertising and Publicity (AdPub) budget. Manage day-to-day spending requests, track purchase orders (POs), monitor rolling expenditures, and prepare documentation to meet quarterly financial forecast milestones.
• Campaign Presentations & Pitches: Coordinate the preparation of internal and external presentation decks in partnership with the Marketing Director. Contribute fresh marketing concepts and support materials for new business pitches, licensee updates, and product category reviews.
• Creative Operations & Marketing Approvals: Facilitate creative project workflows and submissions on behalf of the Sales, Retail Business Development (RBD), and Marketing teams. Review and approve North American retail and consumer marketing activities for assigned franchises, routing submissions to Global teams when required.
• Brand Compliance Consulting: Deploy sound judgment when evaluating marketing assets; recommend actionable, alternative solutions if partner submissions fall short of strict franchise guidelines.
• Marketing Analytics: Aggregate and evaluate post-promotional performance metrics to determine campaign effectiveness against historical marketing and AdPub spend. Track and document competitive marketing programs to establish industry insights and future strategic steps.
• Event & Activation Support: Support the logistical production of special events, annual trade shows, and industry activations (such as the North America B2B Summit and Comic-Con) by collaborating closely with external agencies and venues.

Must Have Skills / Requirements

• Rigid Attention to Detail: 1+ year of experience managing multiple projects simultaneously within a fast-paced environment. Proven background reviewing marketing collateral, copywriting, editing, and enforcing corporate style guides.
• Time Management & Prioritization: 1+ year of experience managing competing stakeholder priorities under tight constraints. Proven resourcefulness, follow-through, and initiative when navigating changing operational landscapes.
• High-Level Interpersonal Communication: 1+ year of experience constantly interfacing with external corporate partners. Must possess a high level of professionalism, tact, and concise communication skills to avoid project bottlenecks or delays.
• Technical Software Proficiency: Strong working knowledge of Microsoft Office applications, with an emphasis on Excel, Word, and PowerPoint.

Preferred Qualifications (Nice to Have)

• 2+ years of professional experience operating within the licensing industry, a major retailer, an entertainment studio, or a marketing vendor environment.
• A strong passion for pop culture, consumer marketing trends, and foundational knowledge of the licensing industry.
• Direct familiarity with or a passion for core corporate franchises like Harry Potter and the DC Universe.
• Basic understanding of corporate financial forecasts and budget management.

Education & Experience

• Experience: Minimum 1+ year of dedicated project tracking or marketing coordination experience.
• Education: Bachelor's degree in Marketing, Business Administration, or a closely related field is required.

Term: 3-Month Contract Assignment (Possibility for extension or conversion based on performance and budget allocations)

Interview Process:

1. 1st Round: Technical screening with 2 Senior Managers (30 minutes)
2. 2nd Round: Final interview with the VP / Hiring Manager (30 minutes)

Benefits (employee contribution): Health insurance Health savings account Dental insurance Vision insurance Flexible spending accounts Life insurance Retirement plan All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. Pursuant to applicable state and municipal Fair Chance Laws and Ordinances, we will consider for employment-qualified applicants with arrest and conviction records. For Los Angeles, CA applicants: Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.