Counselor - Outreach Specialist (SSP IB)

Counselor - Outreach Specialist (SSP IB)

Apply now Job no: 556233 Work type: Staff Location: East Bay Categories: Unit 4 - APC - Academic Professionals of California, Probationary, Full Time, Counselor (Non-instructional Faculty) Position Description

Salary and Benefits

Salary Range: $4,482.00 per month to $6,342 per month. PLEASE NOTE: The starting salary placement depends on qualifications and experience and is anticipated to be in the range of $4,482.00 per month to $5,412.00 per month.

Cal State East Bay offers a broad range of benefits that includes medical, dental, vision, retirement (CalPERS), 401k, 457, 403(b), dependent and health care reimbursement accounts, life insurance, vacation and sick, 14 paid holidays, one personal holiday and tuition fee waiver. For more information on the benefits program, please visit our benefits website. The CSU Total Compensation Calculator demonstrates the significance of our benefits package.

About Cal State East Bay

Cal State East Bay's beautiful main campus is located in the Hayward hills with panoramic views of the San Francisco Bay shoreline. Situated above the city of Hayward, the campus offers an ideal setting for teaching and learning and yet easy access to the many cities along the bay. The University has a satellite campus in Concord, a professional development center in Oakland and a significant presence online. Founded in 1957, Cal State East Bay is one of 23 universities of the California State University system (CSU). Cal State East Bay is recognized as a regionally engaged and globally oriented university with a strong commitment to academic innovation, student success, engaged and service learning, diversity, and sustainability.

About the Position

Please Note: Review of applications will begin on May 13, 2026.

The Office of Student Outreach provides comprehensive services to prospective students, current students, staff, faculty, and members of the community-at-large seeking University information or services concerning outreach, pre-admission advising, transfer credit evaluation and financial aid. This position conducts a full range of enrollment services activities. Under the general supervision of the Director of Student Outreach, this position specializes in generating, cultivating, advising, converting, and yielding prospective students within a defined market territory as well as supporting efforts to meet the University's overall new student enrollment goals.

Responsibilities include (but are not confined to) the following:

• Under the guidance and leadership of an outreach counselor, conduct on- and off-campus pre-admission advising appointments regionally and out-of-area as needed; participate in on- and off-campus events; conduct advising and promotional visits to high schools and community colleges with corresponding reports of prospect generation and conversion from prospect to applicant, acceptance and enrollment from said schools; represent all University programs (both academic and co-curricular) through presentations and workshops; track student interactions; represent the University at college fairs/evening programs; conduct informational presentations on CSUEB, the CSU system, admissions, and financial aid; provide follow-up written, electronic and telephone communication to prospective students; build and sustain positive relationships with prospective students, their families, and high school & community college specialists.
• In conjunction with outreach Counselors, assist with the oversight of territories and conduct recruitment travel to high schools and community colleges statewide and represent the University at college fairs, counselor conferences, at other events, and in professional organizations
• Deliver presentations, college fairs, workshops and other educational services from campus partners/departments (i.e. SEAS, EOP, academic programs, etc.) designed to encourage and facilitate college admissions and enrollment.
• Input information into Salesforce on all student interactions including phone calls, in person and online appointments, emails, and all other contact. Extract and review lists of students for proactive outreach during the recruitment cycle.
• Develop and sustain relationships with high schools and community colleges by being conversant in the University's academic and extracurricular opportunities, being data informed, and projecting a positive professional demeanor and appearance. Serve as a resource for students, schools, and community-based organizations and conduct ongoing communication (direct mail; electronic, telephone) with prospects, applicants, and admitted students.
• In conjunction with outreach counselors, occasional visits will be made to select territories in Southern California, including but not limited to the regions of Pasadena, San Bernardino, Ontario, Riverside (Inland Empire), Los Angeles, Orange and San Diego counties
• Provide accurate, ethical, and up to date pre-admission and initial financial aid advising
• Exhibit cultural competency as well as sensitivity to those from diverse economic backgrounds
• Maintain familiarity with, and effectively communicate CSUEB marketing messages and craft communications conforming to the University's message platform, Enrollment Services communication plans, and in keeping with the University communication style guide
• Regularly reference, retain, recall, and apply CSU and CSUEB recruitment & admissions policies & procedures
• Advise students and their family members on CSU admission requirements and eligibility, CSUEB's impaction --as appropriate, as well as general financial aid information by way of informational presentations on CSUEB, the CSU system, admissions, and financial aid
• Provide institutions with needed/requested information as appropriate
• Follow through in a timely manner on all requests for information/assistance
• Serve as a liaison between prospective students and admissions/financial aid personnel to ensure accurate and timely evaluation and communication
• Assist with Welcome Center duties as needed including providing coverage when needed, information sessions for campus visitors, and pre-admission appointments hosted in the center
• Provide virtual counseling to prospective students, applicants, and admitted students at various points in the enrollment funnel
• Crosstrain on fulfillment center duties, serving as back up in absence of fulfillment center coordinator

Provide general information and service for all Enrollment Management functions

• Respond to electronic and telephone inquiries in a timely fashion (e.g. 24 hours) and deliver service in the areas of pre-admission/recruitment, admissions, records and registration, graduation evaluation, and financial aid
• Provide information to prospective and current students needed to successfully academically meet admissions requirements, complete the admission & financial aid application processes, or progress as a CSUEB student
• Provide transcript evaluation service to prospective students to inform students of requirements for admission.
• Assist the Office of Admissions with coordinated transcript evaluation service
• Regularly and accurately reference and apply EM policies and procedures
• When answering calls or responding to electronic inquiries to deliver exceptional & courteous service, transferring callers or forwarding emails to other EM specialists only when absolutely necessary
• Actively problem-solve and employ appropriate independent judgment in dealing with those inquiring
• Know, embrace, and effectively communicate the CSUEB marketing platform
• Communicate the benefits of a CSUEB education
• Participate in ongoing comprehensive cross-training efforts within the EM
• Participate in the development of work teams within EM
• Special projects or unanticipated needs may result in other duties being assigned
• Staff and complete tasks at on-campus events at the direction of the event coordinator

Minimum Qualifications

Experience:

• Equivalent of one (1) year of experience in professional Student Services work at the entry trainee level.
• Equivalent amounts of graduate level job-related education may be substituted for the required experience.

Education:

• Equivalent to graduation from a four-year college or university in one of the behavioral sciences, public or business administration, or a job-related field.
• Additional specialized experience during which the applicant has acquired and successfully applied the knowledge and abilities shown above may be substituted for the required education on a year-for-year basis.

Knowledge and Abilities:

• Working knowledge of the methods and problems of organization and program management.
• Research and interviewing techniques.
• Principles of individual and group behavior.
• The ability to rapidly acquire such knowledge of the organization, procedures and activities of the specific campus to which the position is assigned.
• Knowledge of basic principles, practices and major trends in the Student Services field to which assigned.
• Ability to rapidly acquire a working knowledge of the specific objectives of the campus Student Services program and its relationship to the total campus operation.
• Ability to interpret and apply program rules and regulations.
• Gather and analyze data; reason logically, draw valid conclusions and make appropriate recommendations.
• Present clear and concise information orally and in written reports.