Paid Media & Analytics Specialist

Do you dream about crafting compelling online ads and optimizing campaigns? Do you wake up thinking about targeted traffic and maximizing ROI? You Should Absolutely Apply If… You go to sleep thinking about conversions and wake up strategizing campaigns You have a “GSD” (Get Sh*t Done) mentality and take ownership of results You get energized by solving problems with your brain, Google, and your team—in that order You’re the person who catches typos, broken links, and misaligned pixels that others miss You can lead client conversations with confidence and move them toward smarter decisions You thrive when priorities shift and can pivot with agility You have an insatiable hunger to learn what’s new and what’s next in marketing You appreciate memes, puns, and working hard while having fun The Role: What You’ll Actually Do This isn’t just a Marketing job. It’s equal parts idea generator and execution expert. You’ll be the driving force behind campaigns from strategy through execution. Core Responsibilities: Own Campaign Strategy & Execution Design and implement comprehensive paid media campaigns across multiple channels, ensuring every detail aligns with client goals and brand standards. Manage & Optimize Digital Advertising Build, manage, and optimize campaigns in Google Ads, Facebook, LinkedIn, and other platforms. You’ll be hands‑on with budgets, targeting, creative, and performance. Drive Performance Through Data Own KPIs and metrics that indicate campaign effectiveness. Analyze web traffic and campaign performance to inform strategy and optimizations. Foster Client Relationships Facilitate strategic conversations with clients, educating them and guiding decisions that drive real business results. Content Coordination & Creation Coordinate and create compelling content, including landing page copy, ads, white papers, and paid social media posts. Quality Assurance & Attention to Detail Review all client work with extreme scrutiny to ensure we only deliver top‑notch, bulletproof deliverables. Stay Ahead of Trends Identify and implement best practices, new opportunities, and emerging trends for both clients and One Foot Over. What You Must Have (Non‑Negotiables) Experience Hands‑on experience with Marketing automation platforms (HubSpot, Eloqua, Marketo, Pardot, etc.) Proven track record with paid advertising and analytics platforms Technical Skills Proficiency in online ad platforms (Google Ads, Meta Business Manager, LinkedIn Campaign Manager, etc.) Experience with Google Analytics, Tag Manager, and campaign tracking Hands‑on experience with website CMS platforms (WordPress, Webflow, etc.) Comfort with project management systems and time tracking tools Personal Attributes Extreme attention to detail and discernment High level of organization and project management ability Self‑starter who takes ownership and initiative Excellent written and verbal communication skills Ability to manage multiple projects and shifting priorities Office: Cool, relaxed atmosphere in Houston, TX Schedule: Monday‑Friday in the office at least 3 days/week (hybrid flexibility) Availability: We usually keep “normal business hours,” but are available when the team and clients need you Culture: Collaborative, fast‑paced, feedback‑rich, and fun If you’ve read this far and you’re nodding your head thinking, “This is exactly what I’ve been looking for,” then we want to hear from you. One last thing… We’re looking for someone who doesn’t just want a job. They want this job. Someone who’s genuinely excited about the work, the team, and the opportunity to create exceptional Marketing. If that’s you, apply today. If it’s not, we respect that too, and we wish you the best in finding the right fit. #J-18808-Ljbffr Getonefootover