Fitness Studio General Manager

Job Description

Job Description

A national leader in the boutique fitness industry is seeking a qualified General Manager to focus on driving sales and service excellence for our luxury fitness brand. This is the perfect opportunity to be a part of an exciting startup experience, build community connections, and apply your expertise to drive our rapid new member growth journey.  

 

 

POSITION: The General Manager will lead the delivery of our sales and membership growth targets. This role is comprised of 80-90% sales, marketing, and business development; and 10-20% staff management and studio operations.  

 

 

REQUIREMENTS:

• 1+ years in the fitness industry and a passion for wellness
• 2+ years of sales, marketing, and business development experience 
• Proven experience in social media marketing and grassroots community outreach marketing
• Confident in generating sales, completing cold calls, and converting leads
• Organized with strong attention to detail, able to multitask, prioritize, and meet deadlines
• Professional, punctual, reliable, and relatable 
• Ability to manage and drive multiple revenue streams including memberships and retail
• Data-driven, experienced with navigating CRMs, tracking and delivering metric targets
• Must be fluent in English and have excellent communication and strong interpersonal skills in person and over the phone
• Must be solution-based, results-oriented, possess a competitive spirit and ability to deliver with a sense of urgency
• Ability to recognize areas of improvement and make changes using good judgment
• Solid writing and grammar skills
• Trustworthy and ability to handle confidential information
• Ability to work harmoniously with co-workers, clients, and the general public
• Proficiency with computers and Studio software
• Candidates must be able to work a flexible schedule of up to 6 days a week, 50-60 hours including evenings and weekend availability

DUTIES:

• Lead generation including Grass Roots Marketing and networking
• Schedule and participate in networking/community events and studio promotions
• Secure and convert organic and digital leads
• Manage our social media presence and drive social media marketing campaigns 
• Implement sales process to schedule prospects into first visit and membership sales
• Drive retail sales
• Manage the front desk to greet and check-in clients and prospects when they enter the studio
• Conduct tours of the facility while establishing a relationship and targeting an individual’s needs and wants
• Proficiency in gym management software and POS to include revenue reports, etc.
• Independently make decisions related to high-level customer service
• Maintain cleanliness and organization of the studio
• Enforce studio policies and procedures
• Hire and manage staff scheduling and meetings
• Any other duties as assigned

COMPENSATION & PERKS:

• Salaried position 
• Commission paid on sales
• Monthly bonus if all sales goals are met
• Complimentary membership while employed
• Employee Retail Discount
• Retirement plan