Associate Director of Communications
Syracuse University
Associate Director of CommunicationsThe Associate Director of Communications develops high-quality editorial content and manages earned media initiatives for the D'Aniello Institute for Veterans and Military Families at Syracuse University. Reporting to the Executive Director of Marketing and Communications, this position produces long-form and high-visibility communications, develops strategic media pitches, and supports external brand positioning in alignment with established Institute and University strategy.The Associate Director translates complex research, policy, programmatic, and organizational information into clear, credible, and compelling narratives for media, executive, partner, stakeholder, and public audiences. The successful candidate will be an exceptional writer and editor with significant media relations experience, strong pitching capabilities, sound editorial judgment, and the ability to identify timely stories and opportunities within the news cycle.The position works closely with leaders, researchers, and subject matter experts across IVMF, coordinates with Syracuse University communications colleagues, and provides day-to-day direction to a small number of assigned staff or contributors.Bachelor's degree in communications, journalism, public relations, marketing, public affairs, or a related field. Five or more years of progressively responsible experience in communications, journalism, media relations, public relations, public affairs, or a related discipline. Significant experience writing and editing long-form, executive-level, organizational, or public-facing communications. Demonstrated experience developing strategic media pitches, working with reporters, securing earned-media coverage, and preparing subject matter experts or organizational leaders for interviews.Exceptional writing, editing, interviewing, pitching, and storytelling skills, with the ability to translate complex information into clear, credible narratives. Strong editorial and strategic judgment – identifying newsworthy stories, customizing pitches by outlet/audience, and connecting organizational expertise to current events. Ability to translate organizational priorities into actionable communications plans and build visibility in a competitive, resource-conscious environment. Sound judgment on sensitive or fast-moving communications issues, without oversimplifying technical/research content. Strong collaboration and project-management skills across a matrixed organization; ability to give editorial feedback and coordinate a small team. Familiarity with media monitoring, databases, and analytics/measurement tools. Knowledge of and/or relationships within the military/veteran-connected, workforce, higher education, or public policy ecosystem preferred.
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