Digital Services Specialist

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Date: Sep 23, 2026

Location: Denton, TX, US, 76205-7864

Company: PACCAR

Company Information

PACCAR is a Fortune 500 company established in 1905. PACCAR Inc is recognized as a global leader in the commercial vehicle, financial, and customer service fields with internationally recognized brands such as Kenworth, Peterbilt, and DAF trucks. PACCAR is a global technology leader in the design, manufacture and customer support of high-quality light-, medium- and heavy-duty trucks under the Kenworth, Peterbilt and DAF nameplates. PACCAR designs and manufactures advanced diesel engines and also provides customized financial services, information technology and truck parts related to its principal business.

Peterbilt Motors Company

On highways, construction sites, city streets, logging roads - everywhere our customers earn their living - Peterbilt's red oval is a familiar symbol of performance, reliability and pride. Peterbilt has reigned as America's premium quality truck manufacturer since the company's founding in 1939. Our dedication to deliver products and services focused on improving customers' performance, image, profitability and peace of mind truly makes Peterbilt the Class of the Industry.

Requisition Summary

Digital Services Specialist role is responsible for building and maintaining the accuracy and integrity of Peterbilt’s customer hierarchy data within all PACCAR CRM systems, while aiding in the development and testing of new platforms. They will also be responsible for loading and managing marketing program details within the Sales Tool, generating ad-hoc reports, supporting the Digital Marketing Manager, and developing training materials for new system implementations

Job Responsibilities

• Salesforce Customer & Sales Pipeline Data Stewardship- Partner with stakeholders to identify business challenges, gather requirements, and document functional specifications, while also extracting, cleaning, and analyzing data to generate actionable business insights.

• Maintain/Review Customer Accounts/Hierarchy- Maintain and update customer hierarchy data to ensure accuracy and consistency across all systems, review and process new customer name requests, monitor and improve data quality, perform mass data updates, and manage regular system audits.

• Maintain Data within CRM Dynamics- Maintain user access through roles, profiles, and permissions; manage customer information, promotions, and freight pricing data; and maintain system documentation, user manuals, and process flow diagrams.

• Salesforce CRM Development- Assist in the creation, customization, and ongoing enhancement of the Salesforce Sales CRM platform to improve sales processes and data management, including custom objects, workflow rules, validation rules, and automation.

• Training Development and Delivery- Develop test cases and comprehensive training materials, coordinate and facilitate User Acceptance Testing (UAT), and deliver end-user training and support to ensure successful adoption.

• Support Digital Services Manager- Support the Digital Services Manager in day-to-day operations by assisting with data analysis, Salesforce administration, and data management activities.

• Salesforce Reporting: Analyze, validate, and distribute data for Salesforce and Dynamics while designing, building, and maintaining advanced reports and dashboards that support cross-functional teams.

• Provide User Support for General Salesforce and Sales Tool- Assist internal and external users with login issues, troubleshooting, general Salesforce questions as well as transferring of quotes, creation of dealer codes, and audits of personnel

• Up to 10% travel can be expected.

Required Qualifications

• Bachelor's degree required

• 2+ years of relevant experience

General Description of all Benefits

• As a U.S. PACCAR employee, you have a full range of benefit options including:

• 401k with up to a 5% company match

• Fully funded pension plan that provides monthly benefits after retirement

• Comprehensive paid time off – minimum of 10 paid vacation days (additional days are provided with additional seniority/years of service), 12 paid holidays, and sick time

• Tuition reimbursement for continued education

• Medical, dental, and vision plans for you and your family

• Flexible spending accounts (FSA) and health savings account (HSA)

• Paid short-and long-term disability programs

• Life and accidental death and dismemberment insurance

• EAP services including wellness plans, estate planning, financial counseling and more

• This position is also eligible for a holiday gift.

Additional Job Board Information

PACCAR is an E-Verify & Equal Opportunity Employer/Protected Veteran/Disability corporation. Peterbilt promotes Diversity and Inclusion through mentorship, events, and affinity support groups – The Diversity Council, Peterbilt Women’s Initiative (PBWIN), Veterans Group, Peterbilt Black Organization for Leadership & Development (B.O.L.D.), and ADVOCATE (an LGBTQ+ support group).

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