Tech Lead - Customer Intelligence

OVERVIEW Live the experience. From professional empowerment to continual learning opportunities. From ongoing investment in new and emerging technologies to a career of self-determination. At Ulta Beauty, our tech team is critical to our scalability—and is recognized that way. We’ve been defined as a “mature start-up.” A place where interdepartmental exposure, open doors, and genuine collaboration is ubiquitous. Where challenges come fast and furious, requiring agility, mental dexterity, and creativity. Where our passion for better solutions drives us and is core to who we are. We’re engineering for the future of retail, and it’s no-holds-barred. But for those motivated by continual change and ambiguity, by superior leadership, by whip smart colleagues who will press you daily for your very best, you’ll find that virtually nothing’s impossible at Ulta Beauty. THE IMPACT YOU CAN HAVE: The Technical Lead for Customer Intelligence will play a critical role in shaping how we capture, analyze, and act on customer data across the enterprise. This role will play a critical part in activating real-time customer data to enable personalized experiences at scale. As the Technical Lead for Customer Intelligence, you will collaborate closely with product owners, data engineers, solution architects, and marketing stakeholders to deliver scalable solutions that power identity resolution, segmentation, and real-time activation. You will be responsible for shaping technical direction, overseeing data pipelines, and ensuring best practices in customer data usage, governance, and activation. YOU'LL ACCOMPLISH THESE GOALS BY: Platform Ownership & Technical Leadership Serve as the technical lead for Adobe Experience Platform (AEP) and Real-Time CDP implementations. Design and manage ingestion, unification, and activation workflows leveraging AEP’s core services (RTCDP, Identity Graph, Data Lake, Edge). Lead technical discovery sessions and translate business requirements into scalable data architecture and solution designs. Data Integration & Enablement Oversee integration of data sources into AEP using batch and streaming ingestion patterns. Partner with data engineering teams to develop ETL/ELT pipelines and ensure quality data delivery. Implement identity stitching, namespace mapping, and data governance strategies. Customer Segmentation & Activation Enable and support audience segmentation and activation across marketing channels using AEP, AJO (Adobe Journey Optimizer), and Adobe Target. Ensure operational excellence and technical readiness for real-time personalization use cases. Cross-functional Collaboration Collaborate with architects, analysts, and marketers to ensure seamless alignment between data strategy and customer experience goals. Provide hands‑on guidance to development teams and vendors implementing Adobe solutions. Document technical designs, data flows, and integration specifications. Monitoring & Performance Establish data quality, validation, and observability frameworks across AEP data sets. Monitor platform performance and ensure SLAs are met for data freshness and accuracy. Leadership & Enablement Mentor and guide analysts, engineers, and business partners in leveraging AEP and RT CDP effectively. Partner with vendors, system integrators, and Adobe experts to accelerate adoption and value realization. Contribute to governance frameworks, ensuring compliance, scalability, and alignment with enterprise data strategy. ESSENTIALS FOR SUCCESS Bachelor’s degree in Computer Science, Engineering, or related field. 5+ years of experience in data architecture, engineering, or MarTech implementation roles. 2+ years of hands‑on experience with Adobe Experience Platform (Real-Time CDP, Identity Service, Data Collection, Activation). Strong understanding of CDP concepts including identity resolution, consent management, and cross‑channel orchestration. Proficient in data pipelines, RESTful APIs, and streaming technologies (Kafka, Adobe Edge). Strong skills in data modeling, JSON/XDM schema design, SQL, and experience working with Adobe Data Distiller for querying and analysis. Hands‑on experience with cloud‑native data processing and orchestration, including Google Cloud Platform (GCP) services such as Cloud Functions and Cloud Composer. Proficiency in at least one general‑purpose programming language such as Python or Java for building integrations, automation, and data processing workflows. Preferred Adobe certification (e.g., Adobe Certified Expert – Real-Time CDP, AEP Developer). Experience with Adobe Journey Optimizer (AJO), Adobe Target, and Customer Journey Analytics (CJA). Familiarity with cloud platforms (AWS/GCP/Azure) and enterprise integration tools (TIBCO). Understanding of data privacy frameworks (GDPR, CCPA) and governance best practices. The pay range for this position is $102,900.00 - $145,000.00 / Year with the opportunity for eligible associates to earn additional compensation pursuant to the Company’s bonus plan. Exact pay will be based on factors including, but not limited to relevant education, qualifications, certifications, experience, level, shift, geographic location, and business and organizational needs. Full‑time positions are eligible for paid time off, health, dental, vision, life and disability benefits. Part‑time positions are eligible for dental, vision, life, and disability benefits. For additional information concerning our benefits, visit our Benefits and Career Development page: ABOUT At Ulta Beauty (NASDAQ: ULTA), the possibilities are beautiful . Ulta Beauty is the largest North American beauty retailer and the premier beauty destination for cosmetics, fragrance, skin care products, hair care products and salon services. We bring possibilities to life through the power of beauty each and every day in our stores and online with more than 25,000 products from approximately 500 well‑established and emerging beauty brands across all categories and price points, including Ulta Beauty’s own private label. Ulta Beauty also offers a full‑service salon in every store featuring—hair, skin, brow, and make‑up services. We will consider for employment all qualified applicants, including those with arrest records, conviction records, or other criminal histories, in a manner consistent with the requirements of any applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance, the San Francisco Fair Chance Ordinance, and the New York City Fair Chance Act. #J-18808-Ljbffr