Staff, Product Manager, Audience Targeting Products

Staff, Product Manager, Audience Targeting Products

Multiple locations Regular/ Permanent Salaried

Position Summary...

We are looking for a Staff Product Manager to help reimagine customer-centric advertising through Walmart's audience targeting products. You will partner closely with stakeholders across data, science, marketing, and engineering to build audience targeting products which bring relevant ads to Walmart customers and help advertisers achieve their objectives.

What You'll Do...

Duties: Drive end-to-end product lifecycle from requirements, research, analysis, technical specifications, development, testing, through launch. Define vision and strategies for audience targeting. Use domain expertise, internal and external best practices, identify market opportunities, build business cases, and measure success. Build and manage a product roadmap. Align business and technical needs, analyze customer and product data, turn customer insights into actionable initiatives, and drive prioritization. Build collaborative relationships with cross-functional stakeholders. Share product roadmaps, seek feedback from business, product, engineering, and customers. Influence and secure buy-in from executive leadership. Conduct industry and competitive analysis to understand the emerging trends in advertising industry to identify future opportunities. Identify customer segments and product market fit to inform product roadmap. Partner with internal teams to create unique, compelling experiences that benefit Walmart customers and advertisers.

Skills Required...

Experience defining and managing end to end product roadmaps, strategies, and scaling products. Experience leading technology product design, analysis, development, and system integration. Experience working in agile technology development and executing requirements analysis, creating user stories, reviewing technical approaches, leading reviews, and launching. Experience with testing activities, including system integration testing, A/B testing, smoke testing, and regression testing. Experience with advertising technology platforms (ad servers, data management platforms, demand side platforms, etc.). Experience with Audience Targeting and/or Privacy Product Management is a bonus.

Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications. Option 1: Bachelor's degree in computer science, engineering, or related area and 7 years' experience in product management. Option 2: 9 years' experience in product management or related area.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications. Master's degree in Computer Science, Engineering, Business Administration, or related area and 6 years' experience as a product manager, ideally working on consumer-facing, large-scale, highly complex B2B/C products. We value candidates with a background in creating inclusive digital experiences, demonstrating knowledge in implementing Web Content Accessibility Guidelines (WCAG) 2.2 AA standards, assistive technologies, and integrating digital accessibility seamlessly. The ideal candidate would have knowledge of accessibility best practices and join us as we continue to create accessible products and services following Walmart's accessibility standards and guidelines for supporting an inclusive culture.

Primary Location...

850 Cherry Ave, San Bruno, CA 94066-3031, United States of America Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.