Marketing QA Specialist

A recognized world-leader in the gaming industry, Aristocrat Interactive offers innovation, an exciting environment, rewarding culture, and we're growing! As the Marketing QA Specialist, you'll operate at the intersection of meticulous, data-driven automation and outstanding, entertaining, memorable creative content. Ready to accelerate your career with a high-impact role on a strong, respected team on the rise?

Seize this opportunity to join a dynamic, collaborative marketing team passionate about engaging customers, optimizing our approach, supporting one another and boosting revenue in support of the Michigan Lottery's iLottery program. We operate on the cutting edge of gaming and enjoy a culture that thrives on innovation, empowerment, respectful connection and a shared pursuit of continuous improvement. Our excellence builds a positive impact for millions of people daily!

You'll ensure our public-facing promotions, assets and content are functional, accurate, timely, measurable and resonate with our prospect and customer segments in a manner that is insightful, modern, experiential and valuable.

This role is hybrid, based in Lansing, Michigan with three in-office days per week, contributing valuable perspective, proofing, difference-making safeguards, vital to our marketing success. It demands proficient planning, testing, feedback and content edits across the entire marketing ecosystem.

What You'll Do

• Own the QA process across multiple projects and run comprehensive QA testing for new promotions, marketing automations, and feature releases across the iLottery platform, mobile app, and website.

• Compose, build and finalize test plans, test cases, and regression testing procedures to validate technical functionality, platform improvements, and player-facing features.

• Ensure that new promotions, player journeys, and segmentation logic function as encouraged from both a technical and customer-facing perspective.

• Log, track, and analyze defects in collaboration with internal teams and vendor partners; clearly document issues for effective resolution.

• Work collaboratively with product managers, developers, and marketing leads to ensure business and technical requirements offer clarity across business units and translate into effective QA plans. Maintain documentation to improve awareness within the team, project efficiency and facilitate effective exchange of information.

• Participate in sprint planning, requirement reviews, and user acceptance testing (UAT) for ongoing platform development and marketing initiatives. Provide input on release readiness and support crucial changes prior to releases and campaign launches.

• Perform cross-platform testing using manual and automated methods. Use external testing providers like Applause for scalability and real-user validation. Own measurement set up and validate tagging and analytics events related to promotions, campaigns and new platform features.

What We're Looking For

• Bachelor’s degree in Information Technology, Marketing Technology, Computer Science, or a related field. A comparable amount of training and related experience may be substituted.

• Proven experience in digital QA, technical testing, or QA Specialist roles supporting websites, apps, or marketing technologies. Use of QA tools & platforms (Jira, BrowserStack, etc).

• Solid understanding and shown success of QA approaches, software development life cycle (SDLC), and testing processes, across web and mobile platforms in agile environments.

• Strong analytical and problem-solving skills with a proactive approach to troubleshooting and risk mitigation.

• Familiarity with marketing automation platforms, customer journeys, segmentation logic, and workflows connected through software interfaces.

• Clear and concise communication skills, both written and verbal, for collaboration with cross-functional teams and external vendors.

• Knowledge of accessibility and compliance standards is a plus.

• Experience with lottery, iGaming, or ecommerce platforms is an advantage.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Our Values

• All about the Player

• Talent Unleashed

• Collective Brilliance

• Good Business Good Citizen

Pay Range

Our goal is to pay a market competitive salary focusing near the median of our pay ranges. However, final offers for all positions will be based on several factors such as experience level, education, skills, work location, and internal pay equity.

This position offers a comprehensive benefits package, including health, dental, and vision insurance, paid time off, and a 401(k) plan with employer matching, more details available at

Additional Information

This role is subject to background screening and regulatory approvals. As part of your employment with Aristocrat, you may be required to complete a criminal background check, submit fingerprints, and obtain licenses or registrations with applicable gaming regulatory authorities.

At this time, we are unable to sponsor work visas for this role. Candidates must be authorized to work in the United States for this position on a full-time basis without the need for current or future visa sponsorship.

Company Summary

Aristocrat Interactive

Aristocrat Interactive is Aristocrat Leisure Limited’s (ASX:ALL) regulated online Real Money Gaming (RMG) business and was formed in 2024 when the Anaxi and NeoGames businesses (Anaxi, NeoGames, Aspire Global, BtoBet, and Pariplay) came together. The business is an industry leader in content and technology solutions for online RMG, with a full-service offering that includes content, proprietary technology platforms and a range of value added services across iLottery, iGaming and Online Sports Betting (OSB).

About Aristocrat

Aristocrat Leisure Limited (ASX: ALL) is a leading gaming content creation company powered by technology to deliver industry-leading casino games together with mobile games and online real money games, collectively entertaining millions of players worldwide, every day. Headquartered in Sydney, Australia, Aristocrat has three operating business units, spanning regulated land-based gaming (Aristocrat Gaming), social casino (Product Madness) and regulated online real money (Aristocrat Interactive). Our team of over 8,500 people across the globe are united by our company mission to bring joy to life through the power of play .

Our Values

• All about the Player

• Talent Unleashed

• Collective Brilliance

• Good Business Good Citizen

Travel Expectations

Pay Range

Our goal is to pay a market competitive salary focusing near the median of our pay ranges. However, final offers for all positions will be based on several factors such as experience level, education, skills, work location, and internal pay equity.

This position offers a comprehensive benefits package, including health, dental, and vision insurance, paid time off, and a 401(k) plan with employer matching, more details available at

Additional Information

This role is subject to mandatory background screening and regulatory approvals. As part of your employment with Aristocrat, you may be required to complete a criminal background check, submit fingerprints, and obtain licenses or registrations with applicable gaming regulatory authorities.

Aristocrat operates in a highly regulated environment and holds licenses in over 340 gaming jurisdictions worldwide. To meet our global compliance obligations, you will be required to provide the disclosure of relevant personal and background information to government agencies, sovereign nations/tribal regulators, and other applicable gaming regulatory bodies. This is a condition of Aristocrat’s gaming licenses. The specific information required may vary depending on the jurisdiction and project assignment.

At this time, we are unable to sponsor work visas for this position. Candidates must be authorized to work in the job posting location for this position on a full-time basis without the need for current or future visa sponsorship.