Marketing Manager

Company Description PaidYET is a modern commerce platform designed to help businesses sell, connect, and grow without the constraints of traditional payment systems. The company provides scalable infrastructure that powers in-store, online, mobile, kiosk, and integrated software commerce experiences across a broad partner ecosystem. With embedded payments, developer-friendly APIs, integrated terminals, subscriptions, invoicing, and marketplace-ready tools, PaidYET enables merchants and software platforms to launch quickly and scale efficiently. Whether serving merchants seeking flexible commerce tools or software companies needing deeper payment integrations, PaidYET delivers the infrastructure required to support modern business models. Role Description The Marketing Manager is a full‑time, on‑site role based in El Segundo, CA. This role is responsible for planning, executing, and optimizing multi‑channel marketing campaigns to drive brand awareness, lead generation, and customer retention for PaidYET. Day‑to‑day responsibilities include developing and managing marketing strategies and calendars, creating and coordinating content across digital channels, and collaborating with sales and product teams to align messaging and campaigns. The Marketing Manager will analyze campaign performance, manage marketing budgets, oversee agency or vendor relationships as needed, and continuously test and refine tactics based on data. This position also involves supporting product launches, organizing events or webinars, and ensuring consistent, on‑brand communication across all touchpoints. Qualifications Experience in core marketing functions, including campaign planning, go‑to‑market strategy, and brand positioning. Proficiency in digital marketing channels such as email, paid media, social media, and SEO/SEM. Strong skills in marketing analytics, including tracking KPIs, using dashboards or BI tools, and making data‑driven decisions. Ability to develop clear, compelling marketing content in collaboration with designers, writers, and product teams. Experience managing marketing projects, timelines, and budgets, with strong organizational and prioritization skills. Familiarity with marketing automation platforms and CRM systems (e.g., HubSpot, Marketo, Salesforce or similar). Background in B2B, SaaS, fintech, or payments is highly beneficial. Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience. Excellent written and verbal communication skills and the ability to collaborate effectively with cross‑functional teams. #J-18808-Ljbffr PaidYET