Senior Marketing Manager

The Role As Strategic Marketing Manager, you will be building the retailer marketing function from the ground up as our first dedicated hire in this space. You'll own go-to-market strategy for QSIC's retail partners, drive expansion into new markets, and create the playbook that scales as we grow. Reporting directly to the Head of Global Marketing, you'll sit at the intersection of marketing, sales, and strategy — turning retailer relationships into repeatable commercial motion. If you've ever wanted to build something real at a company that's defining a category, this is that opportunity. This is a builder's role. We're not looking for someone to manage a playbook, we're looking for someone to write it. What Success Looks Like Own retailer-specific GTM strategy and execution across current accounts, with responsibility for at least one new market Develop and execute retailer marketing campaigns that support media sales and deepen partner relationships Build a repeatable, scalable GTM playbook — documenting what works so the function grows cleanly as headcount follows new accounts Partner with demand gen and sales to develop enablement materials, positioning, and tools that accelerate deals and support the commercial team Contribute to sales enablement strategy alongside the demand gen team, ensuring the commercial org has what it needs to win Own market intelligence for your accounts and geographies — staying close to the competitive landscape, retailer priorities, and category trends What You'll Bring 5–8 years of experience in marketing, with meaningful time spent in retail media, retail marketing, adtech, or a related commercial marketing function Experience at a startup or high-growth company — you know what it means to build without a playbook and you'd rather write one than wait for someone else to The ability to operate strategically and execute operationally — you can set a market strategy on Monday and build the brief on Tuesday Strong cross-functional instincts — you've worked closely with sales teams and understand how marketing creates real commercial impact A systems thinker who defaults to "how do we make this repeatable" rather than treating every project as one-off Strong writing ability — you can make a complex value proposition land simply, and you have examples to prove it Retail media depth: familiarity with how retail media networks operate, how brands buy media in-store, and what retailers care about Startup, scrappy not crappy mindset: you build things that work before you build things that scale Bonus Points Experience in retail media networks, programmatic, or in-store media Familiarity with the enterprise retail landscape — convenience, grocery, or specialty You've owned a market or region and built GTM motion from scratch You have or can appreciate a ridiculous sense of humor Why This Role You’ll be one of four people on a lean, high-performing marketing team with direct access to the Head of Global Marketing and real influence over how QSIC grows. This isn’t a seat at a big table — this is a seat at the table where the decisions get made. The function you build here is designed to scale: new retailer wins generate new headcount, and the person who builds the first version of this role has a clear path to leading it. #J-18808-Ljbffr Qsic Pty Ltd