Marketing Director

Please note: due to current hiring restrictions, we can only consider candidates residing in the following states  — AL, FL, GA, IN, KS, KY, MI, NC, OH, OK, SC, TN, TX.

Summary

Are you a marketing leader who thrives on ownership — someone who can build a strategy, execute it, and measure the results? ForTheVeteran is seeking a driven, results-oriented Marketing Director to lead our marketing organization and help us reach and serve even more veterans.

As Marketing Director, you will oversee marketing across multiple channels — including brand, social media, content, SEO, and partnerships — with a strong focus on increasing brand awareness, engaging the veteran community, and generating qualified leads. This is both a strategic and hands-on leadership role, ideal for someone who identifies opportunities, builds the systems to execute on them, and consistently measures and improves results.

​

Essential Duties and Responsibilities

● Develop, own, and execute the company's overall marketing strategy and roadmap, establishing clear goals, KPIs, and reporting to measure and improve results.

● Lead the development of creative campaigns and maintain consistent brand messaging and positioning across all marketing channels.

● Own the company's social media and content strategy, building systems to grow audience, engagement, and brand awareness while telling veteran stories that highlight our mission.

● Develop and manage the company's organic SEO strategy, identifying content opportunities and tracking traffic, rankings, and conversions.

● Identify and build marketing partnerships and community initiatives with veteran organizations, businesses, influencers, and other partners to expand reach.

● Establish a consistent testing framework across marketing channels, tracking key KPIs and using data to drive campaign performance and optimization.

● Build the processes, systems, and infrastructure needed for the marketing department to scale, managing internal resources as well as outside agencies, contractors, and vendors.

● Other duties as assigned.

Requirements

Qualifications

● Demonstrated experience developing and executing marketing strategies across multiple channels.

● Strong understanding of digital marketing, social media, content, SEO, and campaign development.

● Experience using analytics and KPIs to evaluate and improve marketing performance.

● Strong project management and organizational skills, with the ability to manage multiple priorities in a fast-paced environment.

● Excellent written and verbal communication skills.

● Experience managing employees, contractors, agencies, or marketing partners.

● Ability to operate independently while collaborating closely with leadership.

● Experience marketing to veterans, military families, healthcare consumers, legal services, financial services, or other mission-driven audiences is a plus.

Benefits

Benefits

● Full-time, fully remote position with a flexible work environment

● Generous PTO

● Paid company holidays

● Professional development and advancement opportunities

● Ongoing support and collaboration from an engaged leadership team

● The opportunity to have a direct impact on a rapidly growing organization

● Meaningful work that makes a difference in the lives of disabled veterans

Schedule & Pay Rate

This is a remote, full-time position with a flexible work environment. Compensation is $75,000–$95,000 annually, based on experience.

​