Regional Sales

The Opportunity

This isn’t just another sales job. This is a ground-floor opportunity to build and lead the U.S. market for a global industry leader.

AUPU is the No.1 brand in China’s bathroom heating, ventilation fan, and integrated ceiling systems category, with decades of manufacturing excellence and a dominant position in the global building materials market. We are now launching our U.S.expansion with a focus on ventilation fans and bathroom masters .

We’re looking for a seasoned sales professional with HVAC channel and customer experience to join our U.S. sales team. You won’t be managing an existing book of business. You’ll be building the channel network and defining what success looks like in one of the world’s largest building products markets.

If you thrive on autonomy, have an entrepreneurial mindset, and are ready to take ownership of a region from day one — this is the role for you！

What You’ll Own

Market Strategy & Sales Planning

• Develop and execute the sales and channel expansion strategy for the target region
• Define target customer segments and build annual/quarterly sales plans with clear action roadmaps

Channel Development & Customer Acquisition

• Leverage your HVAC channel knowledge to build distribution for our ventilation and bathroom heating products through:
• HVAC wholesale distributors
• Mechanical/engineering contractors
• Building material retailers and supply houses
• Builders and developers
• Build and manage a regional distribution network from scratch
• Deepen and expand strategic partnerships with existing customers

Brand Building

• Drive brand awareness and market penetration to accelerate customer acquisition and business conversion
• Partner with the marketing team to develop localized brand promotion strategies
• Represent AUPU at industry trade shows, client events, and professional forums

Market Intelligence

• Continuously monitor competitive dynamics, industry trends, regulatory changes, and customer needs
• Relay frontline product feedback to headquarters’ product and marketing teams
• Shape product positioning and go-to-market strategy based on real market insights

Who You Are

You’re a hunter. You’re a builder. You don’t wait for things to happen — you make them happen.

• 5+ years of sales & business development experience in the HVAC industry or related building products channels
• 5+ years of hands-on customer acquisition & channel management in the U.S. market
• Strong existing HVAC channel and customer relationships in the U.S.
• Deep understanding of U.S. market dynamics and business culture
• Strong business communication, technical presentation, and contract negotiation skills
• Ability to work autonomously with minimal supervision, managing a large geographic territory
• Results-oriented with an entrepreneurial spirit and a strong drive to achieve targets
• Valid U.S. driver’s license and ability to travel 50%+ within the region
• Valid U.S. work authorization (Green Card / U.S. Citizen / valid work visa)

Why AUPU

• Market Leadership : No.1 brand in China’s bathroom heating and ventilation category — we’re not a startup, we’re a powerhouse entering a new market
• Career Acceleration : As the business grows, you'll have the opportunity to advance from 【Regional Sales】 to 【Regional Sales Manager/Lead】, and eventually to 【Head of Sales for the U.S. East or West region】.
• Autonomy & Impact : You’ll have real decision-making power — no micromanagement, no bureaucracy
• Global Resources : Backed by a financially strong parent company with decades of manufacturing expertise and R&D capabilities
• Founding Team Equity : You’re not just an employee — you’re a builder. Long-term incentives available for the right candidate

Logistics

• Location : Los Angeles office available, but this role is field-based (travel/client visits), with no daily office requirement. You can be based anywhere in the U.S.—West, Central, East, or any region with potential.
• Travel : 50%+ within assigned U.S. region
• Work Authorization : Must have valid U.S. work authorization (Green Card / U.S. Citizen / valid work visa). We do not sponsor visas.