Assistant Manager, Events & Promotions

Job Title Assistant Manager, Events & Promotions Job Category Marketing Job Description What starts with YOU, moves the world! Hyster-Yale Materials Handling, Inc, a world-class manufacturer of industrial lift trucks, has an outstanding opportunity for an exceptional and talented Assistant Manager, Events & Promotions based at our Charlotte, NC location. What You Will Do Lead the planning, coordination, and execution of trade shows, customer events, dealer meetings, and promotional programs that enhance brand awareness, customer engagement, and business growth. Manage all event logistics, including venue selection, registration, travel, accommodations, shipping, catering, audiovisual support, exhibit management, and on-site execution. Oversee event budgets, expense tracking, invoicing, and reporting to ensure programs are delivered on time, within budget, and to a high professional standard. Collaborate with Sales, Marketing, Product Management, Dealer Development, National Accounts, and Executive Leadership to develop and execute impactful customer and dealer engagement strategies. Support and drive event communications and awareness campaigns across company platforms to drive attendance, engagement, and lead generation opportunities. Serve as the primary contact for event vendors, hotels, exhibit partners, display providers, and other third-party suppliers to ensure successful event execution. Evaluate event performance and return on investment by tracking results, gathering feedback, and recommending improvements to enhance future events and promotional initiatives. Who You Are A highly organized and proactive professional who can successfully manage multiple projects, deadlines, and priorities in a fast-paced environment. A strong communicator who builds positive relationships with customers, vendors, colleagues, and leadership teams. A creative problem-solver who remains adaptable and resourceful when addressing event-related challenges and changing priorities. A customer-focused team player who is passionate about delivering exceptional event experiences and representing the brand with professionalism. A detail-oriented self-starter who takes ownership of projects and consistently follows through on commitments. What You Will Need Bachelor's degree in Marketing, Communications, Event Management, Business Administration, or a related field required 3+ years of experience in event marketing, event management, promotions, trade show coordination, or a related area Skills, Experience, & Abilities Demonstrated experience planning and executing successful trade shows, customer events, corporate meetings, and promotional programs. Strong project management skills with the ability to manage multiple events, timelines, budgets, and priorities simultaneously. Experience coordinating vendors, negotiating services, and overseeing event logistics from planning through execution. Ability to analyze event performance and use data and feedback to improve future programs and maximize return on investment. Excellent written, verbal, and presentation skills, with the ability to engage diverse audiences and build strong professional relationships. Proven ability to collaborate across departments and influence stakeholders to deliver exceptional event experiences. Proficiency with Microsoft Office Suite and event management, registration, or marketing platforms. Who We Are Hyster-Yale Materials Handling, Inc., designs, engineers, manufactures, sells and services a comprehensive line of lift trucks, aftermarket parts and technology and energy solutions that are transforming the way the world moves materials from Port to Home. As a global leader in the materials handling industry, Hyster-Yale Materials Handling, Inc, has been building relationships with our customers, suppliers, dealers and employees for over 100 years. For more information about a career with Hyster-Yale, please visit hyster-yalecareers.com. What We Offer competitive pay, tuition reimbursement, supportive work environment, hybrid work option, and opportunities for growth and development. A full benefits package: paid time off; medical, dental, vision, and life insurance, employer-sponsored profit sharing and 401(k). Job Type Permanent Time Type Full time Work Hours 40 Travel Required 40-60% Primary Location HY US Charlotte, NC Address 440 East Westinghouse Boulevard Zip Code 28273 Field-Based No Relocation Assistance Available No We are an equal opportunity employer with an excellent benefit package including medical, dental and life insurance, 401(k) and profit sharing. EOE/Minorities/Females/Veterans/Disabled #J-18808-Ljbffr Hyster-Yale Materials Handling