Marketing & Community Relations Specialist

Benefits Health insurance Opportunity for advancement Training & development Vision insurance Wellness resources 401(k) 401(k) matching Bonus based on performance Company parties Dental insurance Build Something That Matters A&A Plumbing, Heating & Cooling is a locally owned residential service company. Position Overview We’re looking for our first dedicated Marketing & Community Relations Specialist to take ownership of our marketing efforts and help drive the next stage of growth. This is far more than a social media position. You’ll be responsible for analyzing marketing performance, managing vendors, improving return on investment, strengthening our community presence, and providing leadership with meaningful data to make informed decisions. Tools You’ll Use Service Titan, Google Analytics, Google Ads, Google LSAs, Excel, Microsoft 365, Canva What You’ll Accomplish Build the dashboard: Stand up weekly/monthly cost‑per‑lead and cost‑per‑job reporting within 90 days Audit and cut: Audit ad spend, vendors, and agency contracts within 60 days; cut or renegotiate what’s underperforming Grow the cheap channel: Increase referral, repeat, and membership‑driven revenue as a share of total leads Build community presence: Establish A&A as a visible, trusted name in San Antonio — tracked as a real lead source Protect volume: Maintain or improve lead volume and booked‑job counts throughout What You’ll Need 3+ years of marketing experience with a track record of measurably improving efficiency, not just growing volume Direct, hands‑on experience managing paid ad spend, vendor relationships, and channel budgets Working fluency in marketing unit economics: cost per lead, cost per job, payback period, channel ROI Working knowledge of Google Analytics, Google Ads, and Google LSAs; comfort building executive‑level reports Why This Role Is Worth Your Time This is our first dedicated marketing hire — there's no playbook yet, and you’ll write it The ratio you move directly affects company profitability — this isn’t a cog role As we scale past our current revenue, this role has a clear path to Marketing Director You’ll own the budget, the vendors, and the reporting — real decision‑making authority from day one If you enjoy solving problems, making data‑driven decisions, and seeing the direct impact of your work on a company's success, we’d love to meet you. Job Title Marketing & Community Relations Specialist A&A Plumbing, Heating & Cooling · San Antonio, TX · Reports Directly to the Owner/General Manager Full-Time · $70,000–$80,000 DOE + Performance Bonus #J-18808-Ljbffr A & A Plumbing, Heating, & Cooling