Regional Sales Manager: Software for Manufacturing

Regional Sales Representative – Production Machining Software Position Summary We are seeking a driven and customer-focused Regional Sales Representative to expand market share and drive revenue growth for our Production Machining Software solutions throughout California. This role is responsible for developing new business opportunities, managing existing customer relationships, and helping manufacturers improve productivity, efficiency, and profitability through advanced software solutions. The ideal candidate combines strong consultative sales skills with an understanding of manufacturing, CNC machining, production operations, or industrial software. This individual will work closely with technical specialists, product experts, and customer success teams to deliver solutions that address customer challenges and support long-term business growth. Job Responsibilities Business Development Identify, qualify, and pursue new sales opportunities within assigned California territory. Develop and execute territory plans to achieve and exceed revenue targets. Build and maintain a robust pipeline through prospecting, referrals, networking, industry events, and strategic account development. Engage decision-makers across manufacturing organizations, including owners, plant managers, operations leaders, engineering managers, and production supervisors. Understand customer manufacturing processes, operational goals, and business challenges. Position production machining software solutions that improve machine utilization, production visibility, scheduling efficiency, workflow management, and operational performance. Conduct discovery meetings and lead solution-focused sales conversations. Collaborate with technical resources to develop customer-specific recommendations and demonstrations. Account Management Develop trusted relationships with existing customers to drive retention and growth. Identify upsell and cross-sell opportunities across software and related solutions. Maintain regular customer engagement and ensure high levels of customer satisfaction. Support contract renewals and expansion opportunities. Sales Process Management Manage opportunities through the entire sales cycle from prospecting through contract execution. Maintain accurate forecasting, pipeline management, and CRM records. Prepare proposals, pricing, and business cases. Coordinate with internal teams to ensure smooth customer onboarding and transition to implementation. Market & Industry Engagement Represent the company at trade shows, customer events, and industry conferences. Monitor competitive activity and industry trends within manufacturing and machining sectors. Provide customer and market feedback to product management and leadership teams. Qualifications Bachelor’s degree in Business, Engineering, Manufacturing, or a related field, or equivalent professional experience. 3+ years of successful B2B sales experience. Proven track record of achieving or exceeding sales quotas. Experience selling software, manufacturing technology, industrial solutions, or technical products. Strong presentation, communication, negotiation, and relationship-building skills. Ability to work independently in a remote environment. Valid driver's license and ability to travel throughout California as needed. Experience selling manufacturing software, MES, production management software, shop floor solutions, ERP, CAD/CAM, CNC software, or industrial automation solutions. Understanding of CNC machining operations, machine shops, discrete manufacturing, or metal fabrication environments. Experience selling into aerospace, defense, medical device, automotive, or industrial manufacturing sectors. Familiarity with consultative or solution-based sales methodologies. CRM experience, preferably Salesforce or similar platforms. Territory Development Strategic Prospecting Consultative Selling Executive-Level Communication Manufacturing Industry Knowledge Negotiation & Closing Skills Customer Relationship Management Business Acumen Self-Motivation & Accountability Competitive base salary plus uncapped commission plan Performance-based incentives Medical, dental, and vision insurance 401(k) with company match Paid time off and company holidays Remote work flexibility Company-provided technology and sales tools Travel Requirements Approximately 40–60% travel throughout California to support customer meetings, onsite demonstrations, trade shows, and industry events. Equal Opportunity Employer We are committed to fostering an inclusive workplace where employees are valued for their unique experiences, perspectives, and contributions. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, or any other protected characteristic. #J-18808-Ljbffr Hexagon Manufacturing Intelligence