Campaign Manager

Campaign Manager

The Campaign Manager is responsible for planning, executing, and overseeing up to 100 individual activations per month. This role serves as a critical link between the Talent and Sales departments internally, while also managing and communicating expectations with assigned brand partners externally. The ideal candidate is highly organized, detail-oriented, and excels in a fast-paced environment, ensuring that campaigns are delivered on time, within scope, and to the satisfaction of all stakeholders.

Key Responsibilities

• Campaign Planning & Execution
  • Coordinate the full lifecycle of up to 100 monthly activations, from initial brief to final wrap-up, ensuring they're on-time and within scope.
  • Create detailed briefs, ensuring all critical information is captured for campaign execution.
  • Develop and maintain campaign schedules, deliverables, and timelines, adjusting as needed to meet evolving priorities.
  • Ensure clear, documented processes are followed at each stage of the campaign to maintain quality and consistency.
• Internal Collaboration
  • Work closely with the Talent Department to align on talent availability, creative requirements, and campaign timelines.
  • Partner with the Sales Department to understand brand objectives, contractual obligations, and budget parameters.
  • Communicate campaign goals, progress, and updates to internal teams via regular meetings or project management tools.
• External Brand Partnership
  • Serve as the primary point of contact for assigned brand partners, establishing trust and clear lines of communication.
  • Set and manage expectations regarding campaign timelines, deliverables, and potential challenges.
  • Provide timely updates on campaign milestones, performance metrics, and any changes to scope or deadlines.
• Performance Monitoring & Reporting
  • Track relevant key performance indicators (KPIs) for each activation, analyzing campaign effectiveness and ROI.
  • Compile post-campaign reports for internal leadership and external brand stakeholders, highlighting successes, lessons learned, and optimization strategies.
  • Use data-driven insights to suggest improvements and enhancements for future campaigns.
• Problem-Solving & Issue Resolution
  • Identify and address any roadblocks or conflicts promptly, coordinating with internal teams and brand partners to find swift resolutions.
  • Escalate critical issues to senior leadership when necessary, providing potential solutions and next steps.
  • Ensure that last-minute changes or challenges do not compromise campaign outcomes or stakeholder satisfaction.
• Process Optimization & Best Practices
  • Continuously evaluate existing workflows and propose improvements to streamline campaign processes.
  • Maintain updated documentation, including Standard Operating Procedures (SOPs), project plans, and performance benchmarks.
  • Share best practices with team members to foster a culture of collaboration and continuous improvement.
• Perform additional related duties, as assigned

Expectations

• Organization & Time Management: Demonstrate the ability to manage multiple campaigns simultaneously, meeting strict deadlines without compromising quality.
• Clear Communication: Maintain consistent, transparent communication with internal stakeholders and external brand partners, ensuring all parties remain aligned on goals and objectives.
• Adaptability: Flexibly adjust plans and approaches in response to shifting priorities, market changes, or unforeseen obstacles.
• Professionalism: Represent the company with integrity, handling sensitive information and high-profile relationships with discretion.
• Results-Driven: Focus on delivering measurable outcomes that satisfy both brand objectives and internal performance targets.

Qualifications

• Education: Bachelor's degree in Marketing, Communications, Business, or a related field.
• Experience:
  • 1+ years of experience in campaign management, project management, or a related marketing role.
  • Demonstrated success in handling multiple projects or campaigns concurrently.
• Skills:
  • Proficiency in project management tools (e.g., Asana, Trello, Monday.com) and Microsoft Office/Google Workspace.
  • Strong verbal and written communication skills, with the ability to tailor messaging to different audiences.
  • Analytical mindset for tracking campaign data and optimizing performance.
  • Excellent problem-solving capabilities, with a proactive approach to anticipating and mitigating risks.

Physical Demands

• Able to sit and/or stand for the duration of the workday
• Able to use a keyboard, headset, and computer monitor for the workday

Compensation & Benefits

• This is a "Contract-to-Hire" position.
• Remote work environment.
• Opportunities for professional development and career advancement.