Senior Marketing Manager, B2B
ReviveRX and Ways2Well
Job Description
Job Description
ReviveRX is the premier licensed pharmacy specializing in health, wellness, and restorative medicine. We focus on treating the source, not just the symptoms, utilizing industry-leading technology. Collaborating with innovative pharmacists, healthcare providers, and pharmaceutical manufacturers, we provide personalized care. Our mission is to optimize treatment, revolutionize healthcare, and empower individuals to live vibrant lives. We welcome you to join us in our commitment to holistic wellness and personalized medicine.
Position Summary The Senior Marketing Manager will serve as the architect of ReviveRx's integrated B2B marketing strategy. This includes leading efforts across sales enablement, digital channels, product marketing, content development, and events. This leader will work in close partnership with our sales, clinical, and leadership teams to ensure that every marketing initiative is aligned to pipeline growth, customer acquisition, and measurable business impact. A central focus of this role will be translating complex clinical and technical information into clear, compelling messaging that differentiates ReviveRX in a competitive and highly regulated marketplace. ReviveRx is seeking a dynamic and strategic Senior Marketing Manager to own and elevate our B2B marketing function at a defining moment in our growth. This is a high-impact leadership role for a marketing professional who is equally comfortable setting strategy and rolling up their sleeves to execute. Someone who thrives in a fast-moving environment and knows how to build the infrastructure, systems, and content that drive real business results would excel in this role. Key Responsibilities Build & Execute the B2B Marketing Strategy
- Develop and lead an integrated B2B marketing strategy across key channels, including sales enablement, website, email, events, and social
- Align marketing efforts to drive qualified lead generation, customer acquisition, and pipeline growth
- Partner closely with sales to ensure alignment on priorities, targets, and conversion strategies
- Create best-in-class sales tools, including product guides, digital toolkits, and training materials
- Translate complex clinical and technical information into clear, compelling, and differentiated messaging
- Equip the sales team with the tools and confidence to effectively position Revive in a competitive market
- Define positioning and messaging across key product categories
- Build and implement a content governance and review system to ensure consistency, quality, and compliance
- Partner with clinical and R&D teams to ensure all content is accurate, credible, and evidence-based
- Lead the strategy and execution of events, including trade shows, webinars, and educational programs
- Develop integrated campaigns to maximize pre, during, and post-event engagement
- Build campaigns that educate and convert, not just inform
- Continuously test, learn, and optimize performance to improve engagement and ROI
- Ensure all event content reinforces ReviveRx’s positioning and drives measurable business impact
- Build scalable processes, tools, and infrastructure to support growth
- Establish clear KPIs and track performance across the full marketing funnel
- Bring structure and rigor while maintaining speed and agility in execution
- 6–10+ years of experience in B2B marketing, ideally within healthcare, pharma, biotech, or related industries
- Proven track record of driving lead generation and supporting revenue growth
- Strong experience in sales enablement and go-to-market strategy
- Excellent messaging, positioning, and content development skills
- Experience working in fast-paced, high-growth environments
- Experience marketing compounding pharmacy, specialty pharmacy, or nutraceutical/supplement products
- Familiarity with FDA regulatory guidelines and compliance requirements as they apply to pharmaceutical or healthcare marketing content
- Experience with CRM and marketing automation platforms such as HubSpot, Salesforce, or Marketo
- Proficiency with digital marketing tools including Google Analytics, SEO platforms, and social media management tools
- Experience building or managing a marketing function with limited resources or in a startup/scale-up environment
- Prior exposure to clinical or medical affairs teams, with the ability to navigate content review and approval processes
- Bachelor's degree in Marketing, Communications, Business, or a related field; MBA or advanced degree a plus
- Experience managing external agencies, contractors, or freelance creative talent
- Familiarity with telehealth, direct-to-consumer healthcare, or patient engagement marketing
- Office-based, hybrid, or remote environment depending on business need, reliable high-speed internet required for remote work
- Primarily sedentary role with extended periods of working at a computer workstation
- Frequent virtual collaboration via video conferencing platforms; camera-on participation expected
- Occasional travel required for trade shows, conferences, company events, and sales team meetings, estimated 15–25% annually
- Ability to work in a fast-paced, deadline-driven environment with shifting priorities
- May require occasional evening or weekend availability surrounding event execution or campaign launches
- Ability to lift and transport event materials, signage, or marketing collateral up to 25 lbs when attending trade shows or events
- Competitive salary
- Comprehensive health, dental, and vision insurance
- 401k with employer match
- Paid Time Off
- Employee Perks & Discounts
Why Join ReviveRX?
The best work happens when purpose meets opportunity. At ReviveRX, you'll work with a passionate, driven team that's redefining what pharmacy can be — with the resources, leadership, and culture to back it up. We offer competitive compensation, strong benefits, and real room to grow, lead, and make your mark.
Equal Employment Opportunity (EEO) and Affirmative Action Commitment
ReviveRX is committed to providing equal employment opportunities and render affirmative action to all employees and applicants for employment, including individuals who are members of underrepresented groups, without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, or any other status protected by applicable federal, state, or local laws.
Reasonable Accommodations Statement
To accomplish this job successfully, an individual must be able to perform, with or without reasonable accommodation, each essential function satisfactorily. Reasonable accommodation may be made to help enable qualified individuals with disabilities to perform the essential functions.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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